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Senior Digital Marketing Executive
Salary: £48,396‑£55,644 per annum + benefits (We normally offer a starting salary at the start of the range)
Based: Islington, London – hybrid working
Closing date: Sunday 3rd, May 2026
Location: Islington, London. Our hybrid working model enables us to enjoy the benefits of both office based and remote working. Staff are asked to work from the office in Islington 40% of their time, with a minimum of 20%. Reasonable adjustments and specific office‑based needs will be considered for those with long‑term health conditions and disabilities.
Greenpeace UK is an independent national/regional organisation within the global Greenpeace campaigning network, which works to protect and conserve the environment and promote peace. The global network of Greenpeace organisations includes 26 independent national/regional bodies across more than 55 countries.
This is a new, unique role within Fundraising’s Digital and Direct Marketing team, ideal for a skilled and versatile digital marketer passionate about engaging people to support our mission to halve emissions and restore biodiversity.
As a Senior Digital Marketing Executive (internally known as Senior Digital Fundraising Executive) you will support the development of specific strategies and lead the development and implementation of complex fundraising and acquisition campaigns, recruiting new supporters across a range of paid digital channels. Based primarily in the Paid Digital team, you may at times support our Cash or Supporter Development teams.
You will achieve this by:
- Project managing new fundraising and acquisition products – from ideation and strategy through to implementation and evaluation.
- Diversifying our paid social media channel mix – helping to scale up our marketing activities on new channels.
- Providing clear and accurate results and insights and being accountable for a methodical approach to testing which helps improve performance.
- Supporting the Cash and Supporter Development teams with exciting new products and briefs where they require hands‑on experienced support.
- Representing the Fundraising department and building the profile of Paid Digital in different forums and meetings around the organisation.
- Actively championing anti‑racist values – tailoring your approach to those with different perspectives, and helping Greenpeace reach a broader, more diverse audience.
About you
This is an ideal role for someone with broad direct‑response experience who adapts well to change, can juggle competing priorities, and is happy to dive into projects as they arise. You will need exceptional project and time‑management skills and the confidence to apply marketing and fundraising principles across a range of channels and outputs.
You will take a strategic approach to your areas of the digital fundraising programme, taking full ownership of campaign assessment and performance optimisation – delivering the income that powers our fundraising and wider campaigns.
Essential Criteria for Success
- Project Management – Demonstrable experience planning and delivering multi‑channel digital campaigns or projects from start to finish in a project‑lead role.
- Paid Social Media – Hands‑on experience working with platforms such as Facebook, Instagram, TikTok, Reddit, YouTube, Google Paid Search, and a working understanding of Meta Ads Manager.
- Organisation and Prioritisation – Proven ability to manage competing demands across multiple projects with limited capacity, including how you make and communicate prioritisation decisions.
- Collaboration and Influence – Able to demonstrate a time you successfully brought others round to your point of view, showing skills in persuasion, clear communication, and navigating different perspectives constructively.
- Data Analysis and Planning – Able to analyse and interpret campaign performance data across multiple channels, drawing meaningful insights and translating them into clear actions and recommendations.
- Commitment to Diversity and Anti‑Racism – Can speak to concrete, personal examples of how you have demonstrated a commitment to diversity and anti‑racism in your work.
We give you
You’ll be encouraged to develop both personally and professionally, taking advantage of the wide range of learning and development opportunities available to our staff. We offer great benefits such as a generous pension scheme, subsidised lunches, free yoga and a wealth of well‑being resources.
Our commitment to diversity
We acknowledge that people from certain backgrounds are under‑represented in environmental and campaigning organisations and we are committed to doing what we can to correct this. One of our Anti‑Racism Plan objectives is to proactively achieve stronger representation of people of colour, especially within leadership positions, and we have recently published ambitious race representation targets.
As part of our commitment to increasing representation of people from under‑represented communities in the environmental sector, we are piloting a Guaranteed Interview Scheme (GIS) as a new approach to make our recruitment more equitable. If you identify as a person of colour, you can choose to opt in to the Guaranteed Interview Scheme. We will aim to offer everyone who opts in and meets the essential criteria a first stage interview. In the event of exceptionally high application volumes, we will communicate clearly and keep candidates informed as we continue to learn and improve.
To Apply
For further information including the job description, download the applicant information pack. Please ensure to save this file to your computer for future reference. Once the job listing has closed you will no longer be able to access it online. We recommend taking a look at this document that contains top tips for filling out your application, compiled by our recruitment team. If you have any questions, please email us at huk@greenpeace.org. Please note that this email address is only for information. All applications have to be filled out on the website and cannot be submitted via email.
Greenpeace UK is an inclusive and diversity‑friendly employer. We value difference, promote equality and challenge discrimination, enhancing our organisational capability. We welcome and encourage applications from people of all backgrounds and do not discriminate on the basis of disability, race, colour, ethnicity, gender, religion, sexual orientation, age or any other category protected by law.
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