Senior Digital Marketing Executive

Norfolk St, Sheffield City Centre, Sheffield S1 2JE, UK

Job Description

Job Title: Senior Digital Marketing Executive

Department: Digital Marketing

Location: Sheffield

Working Pattern: Hybrid, includes 3 days each week in the office

Contract Type: Full time, permanent

Salary: Up to £30,000 per annum

At Tes we are on a mission to power schools and enable great teaching worldwide, by delivering EdTech solutions that give educators the tools to succeed. From safeguarding and compliance to staff and pupil management, our innovative and flexible software and services help teachers and school leaders worldwide to provide the best education to millions of children.

With more than 13 million educators in our community, combined with our working relationships with 25,000 schools in over 100 countries, we have been making a difference for over 100 years.

Role overview

We're looking for a talented Senior Digital Marketing Executive to join our team! As a key member of our marketing team, you'll play a vital role in helping us drive our digital marketing strategy. You'll work closely with our Digital Marketing Web & CRO Manager to ensure our website is up-to-date, easy to use, and effective at driving conversions.

This role is ideal for someone with a strong balance of hands‑on web execution and data‑driven experimentation. You’ll work cross‑functionally with the wider Marketing team to help ensure our website supports on‑going campaigns and other projects.

Key Responsibilities

Website Support & Content Execution

• Assist in planning, creating, and publishing content across the marketing website, working closely with the Marketing team.
• Help ensure website content is accurate, up‑to‑date, and aligned with our brand, while also considering user experience.
• Support the day‑to‑day management of our CMS platform and collaborate with the Digital Marketing Operations and Engineering teams for support and maintenance.
• Assist in developing and implementing the CRO roadmap, including A/B testing, personalisation, and user journey improvements.
• Help identify and implement best practices in UX, SEO, page design, CTAs, and performance optimisation.
• Assist in analysing behavioural data to inform CRO decisions and improve website performance, with guidance from the Digital Marketing team.

What will you need to succeed?

Experience

• 2+ years’ experience in website support, digital marketing, or CRO roles.
• Demonstrated success improving website conversion rates through structured testing.
• Working knowledge of A/B testing platforms, web analytics, and user behaviour tools.
• Understanding of SEO fundamentals, web performance, and user experience design principles.
• Project management skills – able to juggle multiple priorities and stakeholders.

Knowledge & Skills

• Excellent interpersonal skills
• Ability to work quickly and efficiently with an excellent eye for detail and accuracy
• Ability to independently manage workflow and prioritise tasks to meet changing deadlines
• Google Analytics or similar experience (desirable)
• Understanding of SEO fundamentals and best practice
• Experience working with content management systems (CMS)

What do you get in return?

• 25 days annual leave rising to 30
• State of the art offices
• Access to a range of benefits via My Benefits World
• Free eye care cover
• Life Assurance
• Cycle to Work Scheme
• EAP (Employee assistance programme)
• Quarterly Tes Socials
• Access to an extensive Learning and Development menu

Who are Tes?

Tes is a global Edtech leader, on a mission to empower schools and educators to deliver impactful, inspiring learning experiences worldwide. We understand the unique challenges faced by schools, and our ecosystem is specifically designed to address these needs head‑on.

Our intuitive technology streamlines complex tasks, enhances learning experiences, and alleviates the administrative burdens that often overwhelm schools.

By working closely with schools, we provide up‑to‑date resources, expert guidance, and a technology ecosystem dedicated to innovation and excellence in education. Whether simplifying administrative workflows, creating dynamic classrooms, or advancing professional development, Tes is the trusted partner for schools worldwide.

Join the hundreds of schools already benefiting from the Tes ecosystem. Together, we empower educators to achieve more, ensuring every student thrives in a supportive, well‑managed learning environment.

With Tes, excellence in education is not just a goal - it's a sustainable and rewarding reality. For more information about Tes, our products, and our team, visit: www.tes.com .

Norfolk St, Sheffield City Centre, Sheffield S1 2JE, UK

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