Data Analyst (Digital, Data & Technology)

Overview

What will you be doing? Performing exploratory analysis with business and media performance data to inform both future planning (e.g. audience selection) and day-to-day digital optimisations. You’ll be presenting your findings back to various stakeholders and building data visualizations to connect with stakeholders less savvy in data analysis. In 6 months’ time you’ll be working closely (and largely independently) with the Starcom Planning and Activation teams to answer their burning questions through bespoke analysis and measurement strategies. You’ll also be a pro at building interactive visualizations (dashboards) and be confident in using web analytics platforms like Google Analytics. After 6 months, you’ll have developed a good understanding of the different measurement solutions available across Publicis Media (as well as the wider industry) to help match challenges with the best possible solution.

Move People – You will have the chance to be a major contributor to shaping the culture of the teams that work in the agency. Under this goal, you’ll build strong, trusted relationships with Planning Teams, ensuring you’re their first port of call for data interpretation and visualization questions; actively develop yourself as an analyst and keep current with industry developments; embody the Starcom idea of Brave Plays to step outside the scope of your day-to-day work and challenge the status quo when you spot opportunities for improvement (especially in regard to processes).

Move Business –

Responsibilities

Our goal is to create brilliant experiences that drive faster growth for our clients, and you will work with various teams within the broader Publicis Media organisation (Content, Sports, Data and Commerce Practices) to do so. Under this banner, you’ll be responsible for:

• Continuously innovating and developing cross-team solutions to build proposals and drive agency revenue growth
• Supporting DDT Directors with the development of measurement plans in support of data driven learning agendas
• Contributing to case study and award writing to demonstrate insight derived
• Delivering operational excellence by ensuring timely timesheet and mandatory training completion (amongst other tasks)

Qualifications

What are we looking for?

In order to be successful in this role, you’ll

• Have a true passion for making a difference internally and for our client’s business
• Be highly organized and have a high attention to detail
• Have excellent relationship building, communication, and presentation skills
• Be capable of explaining technical concepts to individuals with diverse levels of technical expertise
• Be able to work independently in applying knowledge as well as seek guidance where needed
• Be a self-starter with a curiosity to seek opportunities outside the margins of everyday work
• Be comfortable in a client-facing role
• Be relentless in the pursuit of finding insights in the data to drive growth and business

In order to be successful in this role, you’ll have experience in/knowledge of

• In-depth experience analysing, interpreting and visualising data
• Preferred background in media performance reporting/optimisations
• Understanding of data applications and propositions in the industry to develop solutions
• Experience with industry measurement tools, e.g. Google Analytics, Adobe Analytics or ad servers
• Setting up data pipelines to move data from A to B
• Some knowledge of the media tracking landscape

Don’t be put off applying if you don’t meet all the criteria – if you meet over half, then this could be the right role for you; just don’t forget to be clear on how you meet these criteria in your application. Equally, we don’t specifically look for people with university degrees; experience and aptitude are much more important to us.

Starcom is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on the grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity.

Additional Information

Starcom offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including:

• Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
• Publicis Groupe works primarily from the office or our clients\' office four days per week.

At Starcom, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.

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