Job Title: Demand Generation Manager
Salary: £64,000 - £89,000
Company Description: Cronofy.com - Scheduling Infrastructure-as-a-Service powering scheduling for 180,000+ companies.
Job Description: You will lead the transition from purely inbound demand to a sophisticated, multi-channel growth engine. Targeting technical buyers like Product Managers and Developers, you'll own the demand generation strategy end-to-end. This is a high-impact role focused on scaling pipeline and optimizing the buyer journey for business‑critical scheduling infrastructure.
Location: London, UK / Remote
Why this role is remarkable:
- Impact a product powering critical workflows for giants like Indeed, GoDaddy, and Docplanner, with high visibility reporting directly to the Head of Marketing.
- Join a company recently fueled by a £15M growth investment from BGF, providing the resources to build a modern demand function from the ground up.
- Work in a principles‑driven environment that prioritizes autonomy, direct communication, and genuine work‑life balance through a flexible remote/hybrid model.
What you will do:
- Develop and execute a demand generation strategy that balances high‑intent search capture with future demand generation for technical audiences.
- Co‑own the ABM motion with Sales, deploying creative paid and outbound campaigns to land large‑scale enterprise accounts.
- Analyze the full funnel using HubSpot and RevOps data to identify growth levers, turning customer insights into actionable experiments.
The ideal candidate:
- Has 5+ years of B2B SaaS demand generation experience with a proven track record of driving revenue and pipeline growth.
- Possesses deep experience marketing to technical audiences (Product Managers, Developers, or Engineering leaders) and understanding their unique buyer journey.
- Is a data‑driven operator proficient with modern GTM stacks like HubSpot and passionate about first‑principles experimentation over standard playbooks.
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