Fractional Mid-Senior Graphic Designer

Company: Gofractional
Apply for the Fractional Mid-Senior Graphic Designer
Location: Kingston
Job Description:

We’re looking for mid to senior level graphic designers!

We are building out a talent pool of mid to senior-level graphic designers to help out one of the best firms in the do‑gooder business. The right person for this freelance role is a seasoned creative comfortable executing on original concepts alongside our in-house team of creative strategists, is comfortable building creative for various digital channels, is available on contract approximately 10 hours a week (some months could be zero, other months could be much higher), and has availability for last minute projects and edits with a tight turnaround. The graphic designer would need to respond to inquiries within 24‑hours and work in a timezone that overlaps with a timezone in the continental United States (PT, MT, CT, ET).

Here’s what you’ll be doing:

  • Designing high-performing digital ad creative — display banners, social media ads (Facebook, Instagram, YouTube, Snapchat), and email — that stops the scroll and drives action.
  • Developing and applying brand identity systems: typography, color, logo usage, and visual language across campaigns and channels.
  • Developing strong visual concepts that align with strategy, audience insights, and campaign goals.
  • Creating concept sketches/storyboards, style guides, moodboards, etc, that keep campaigns visually cohesive across deliverables.
  • Designing web assets including wireframes, mockups, landing pages, and style tiles for branding and web projects.
  • Designing multiple creative variants for A/B testing and performance learning.
  • Collaborate with strategists, copywriters, and account teams to bring ideas to life.
  • Translate briefs and feedback into polished, thoughtful creative.
  • Help elevate creative quality and craft across campaigns.
  • Own communication with internal M+R staff through high-level project and time management.
  • Explain creative choices to client teams and incorporate feedback into rounds of edits, often on tight timelines.
  • Complete work within budgeted hours, provide accurate time estimates, and deliver on agreed-upon deadlines.

Skills and experiences required for this role:

  • 4+ years of digital design experience in agency.
  • Strong portfolio demonstrating high-quality digital advertising and campaign work.
  • Mastery of Photoshop and Illustrator.
  • Exceptional visual design skills (typography, layout, color, composition).
  • Proven ability to thrive in a fast-paced, deadline-driven environment with multiple concurrent projects.
  • Highly detail-oriented with strong production skills.
  • Comfortable working within and extending existing brand systems.
  • Ability to edit and iterate on existing design projects quickly and accurately.
  • Strong understanding of how design performs across digital channels (social, display, email, web).
  • Stay up-to-date with industry best practices and audience first design trends.
  • Drive to seek what can be improved and offer ways to fix any potential roadblocks.
  • Experience working with staff that are not designers – you can translate their requirements into a compelling design that meets the needs of our clients, while also staying true to design best practices.
  • Strong ability to relay your ideas clearly verbally and in writing.

Skills and experiences that are preferred, but not required:

  • Experience working with nonprofits, advocacy, or issue-based organizations.
  • Experience with HTML5 ads.
  • Experience working in Figma.
  • Experience with Creatopy.

Compensation:

  • $75 – $100 an hour

The fine print:

You must be working within the continental US and available in a timezone that overlaps with a timezone in the continental United States (PT, MT, CT, ET).

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Posted: April 18th, 2026