Area Sales Manager
At PWR, we are pioneers in automated robotic packaging solutions that transform food production lines across the world. From bakery and biscuits to snacks, pet food and confectionery, Fresh or frozen, our cutting‑edge systems deliver unmatched performance, reliability and lifetime value.
We are seeking an ambitious, enthusiastic Area Sales Manager who thrives on building relationships and helping customers transform their production lines across the UK North region.
This role is territory‑focused, field‑based and suited to someone with a drive, hunger and a "Go Anywhere" mindset‑ready to explore opportunities wherever they arise.
Perfect for a driven Sales Manager focused on building a strong career in advanced automation.
Responsibilities
- Owning and growing the UK North territory across PWR's core market sectors.
- Achieving ambitious sales targets, selling PWR Smartline and tailored robotic solutions, while building a robust long‑term pipeline.
- Building strong relationships with existing customers and developing long‑term trust.
- Driving new business development – playing a major role in expanding our UK install base.
- Leading the full sales cycle: prospecting → order closure.
- Delivering accurate timely documentation and collaborating hand‑in‑hand with our technical concepts team to deliver customer‑tailored solutions.
- Maintaining accurate CRM and administrative records.
Who You Are
You're enthusiastic, curious and passionate about packaging automation. You're driven by the idea of helping food manufacturers modernise their production using cutting‑edge robotics.
Skills & Strengths you will bring
- Strong communicator able to turn complex concepts into clear customer value.
- Technically minded with excellent analytical and interpersonal skills.
- Structured planner with a disciplined approach to prospecting and pipeline building.
- Confident and proficient in Microsoft 365 tools.
Experience You may have
- Experience in solution‑based sales (capital equipment, automation or packaging ideal).
- Experience working closely with customers and internal engineering teams.
Your Way of Working
- Customer‑focused mindset – empathetic, curious and value‑driven.
- Dynamic, proactive and independent with strong time management.
- Ethical, trustworthy, reliable and team‑oriented.
- Open to coaching and development – aligned with our continuous improvement culture.
- Valid driver's licence and flexibility for travel across the region and Europe.
Benefits
- Competitive salary + uncapped commission
- Car allowance
- Laptop and mobile phone
- Pension
- 25 days holiday + public holidays
- A supportive culture that celebrates contribution and invests in your development
- The chance to shape the future of robotic food packaging automation
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