Interim Brand Manager Peterborough, Cambridgeshire Branded Sales

Company: Potter & Moore
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Role Description:

We are seeking an Interim Brand Manager to lead key initiatives across our wellness and skincare portfolio. This is a hands‑on role ideal for someone who can quickly immerse themselves in the category, drive brand growth, and deliver impactful NPD and marketing strategy and implementation. You’ll play a critical role in shaping product storytelling, supporting innovation pipelines, and strengthening our presence across retail partnerships.

Key Tasks and Responsibilities:

  • Commercial & Revenue Growth: Own brand P&L, margin analysis, and budget ROI. Use EPOS and performance data to drive decisions, identify whitespace opportunities, and deliver distribution and revenue targets.
  • Retail & Trade: Lead retailer presentations at buyer level, securing new listings and executing trade marketing plans that drive both sell‑in and sell‑out performance.
  • Brand Building & Marketing: Define brand positioning and execute integrated campaigns across digital, retail, and experiential channels. Manage creative and social agencies to deliver on‑brand, high‑impact activity.
  • New Product Development: Lead NPD end‑to‑end — from consumer insight and trend identification through to commercial launch — working across R&D, supply chain, and packaging.

What We Are Looking For:

  • Proven experience in skincare, beauty, or wellness brand management
  • Strong understanding of consumer trends and data analysis
  • Experience launching or managing skincare/wellness products
  • Ability to operate in a fast‑paced, commercially driven environment
  • Strong stakeholder management and communication skills
  • Available immediately or at short notice
  • 3–6 month contract (potential to extend)

What We Can Offer You:

  • Competitive Salary & Benefits: We believe in rewarding the hard work and dedication of our employees with a comprehensive compensation package. Our standard benefits include Life Assurance, Employee Assistance Program and Employee Benefits Platform to name a few.
  • Dynamic Work Environment: Be part of a vibrant, collaborative team where innovation and creativity are encouraged.
  • Career Growth: Take advantage of clear career pathways, mentorship opportunities, and the chance to take on new challenges and responsibilities.
  • Inclusive Culture: Join a diverse and inclusive workplace where different perspectives are valued, and everyone is treated with respect and dignity.
  • Impactful Work: Contribute to meaningful projects that have a real impact on our customers, community, and industry. We are committed to creating a supportive and enriching environment where you can thrive both professionally and personally.

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Posted: April 20th, 2026