Responsibilities
- Creating and delivering annual and mid-range product category plans; including market analysis, range planning, price and promotion parameters, key selling points and segmentation/targeting
- Creating Marketing Plans for selected target groups, identifying key dates, campaign messaging and promotions to drive sales within these groups and routes to market
- Analysis of sales and margin performance of the selected product categories in order to make product, promotion and marketing recommendations
- Development and implementation of launch strategies for new products and categories
- Developing strong ongoing competitor analysis, with a key focus on pricing, product offer and route to market
- Helping drive sales and profitability of new and existing products through marketing, sales training, stock profiling, pricing and other product management activity
Qualifications
- A-Level qualified (or equivalent) with 3 GCSEs including Maths and English
- Degree in Marketing or Business preferred
- Product and Marketing experience within a fast moving business
- A keen interest in product management and a passion to improve
- Confident and strong communicator with an analytical and methodical approach
Benefits
- Pension Scheme
- Discretionary Bonus Scheme
- 25 days annual holiday + bank holidays (increases with service)
- Simplyhealth Cash Plan (including retail discount scheme)
- Critical Illness Cover and Life Insurance
- Staff discount on Kärcher products
Equal Employment Opportunity
Kärcher UK is an Equal Opportunities Employer who seeks to recruit, develop and retain the most talented people from a diverse candidate pool. We do not discriminate on the basis of race, colour, religion/belief, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status or marital status. Kärcher UK will not tolerate discrimination or harassment based on any of these characteristics.
Kärcher UK encourages applications from minorities, women in positions where they are under‑represented, and people with disabilities. All employment is decided on the basis of qualifications, merit and business need.
We thank all applicants for their interest; however, only candidates under consideration will be contacted.
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