About the role
As F&F Brand Team Manager, you will ideally have fashion experience including visual merchandising, customer service and team management skills. You will have an eye for detail, ensuring your department is upholding to the highest operational standards for our customers. You will be familiar with the fast‑paced environment of clothing retail and can deliver results under pressure.
As F&F Brand Team Manager, you will take a lead role in driving the F&F business forward in your store as well as for launching trade events and weekly sales. Additionally, you will lead a team of dedicated colleagues and manage day‑to‑day operations.
You will be responsible for
- Recruiting and training the best people for your team, ensuring they have the capability to deliver above and beyond in their role by developing their operational and leadership skills
- Coach your team to be passionate and knowledgeable about the products in your store, building its brand and providing customers with the right range, quality and service to ensure they keep coming back
- Lead your team in the driving of trade activity and use your expertise and knowledge to grow sales and maximise profit
- The safety of your colleagues is your top priority, and you ensure your store is always trading legally by coaching the team to use all security tools available to provide a safer place to work
- Manage colleague schedules on F&F ensuring the right people are in the right place according to our F&F operating model and trade plan, within agreed hours
- Oversee the end‑to‑end F&F operation, managing the stock from backdoor to shopfloor
- Managing and motivating the team to deliver on key metrics to support the operation including RFID routines, availability, delivery schedules and stock routines
- Making sure F&F is always clean, tidy and well‑presented and merchandised to the F&F principles and standards
- You will be a brand ambassador – executing commercial strategies and maintaining store displays that consistently align with brand identity
- Being the F&F expert and champion in store, delivering the practical actions to make improvements where necessary by conducting a daily floor walk outlining the tasks to be completed for the day by the team
- Analysing product performance and sales data to refine visual merchandising strategies and optimise promotional initiatives ensuring profitability is maximised and sales targets are regularly reached, if not overachieved
- Complete market research, analysing trends, competitor activity, and consumer behaviour (including social media and F&F online)
- Have a commercial mind‑set, knowing your customers and local community, to advertise and regularly change lead‑ins to entice customers onto the F&F department and adapt product placement to respond effectively to changing market conditions
- Curate visually impactful merchandising displays and a welcoming store atmosphere in line with the visual merchandising guidelines set out in your VM guide, adapting your store layouts to reflect local customer profile
- Building strong relationships with your team (including colleagues who work on F&F overnight), the wider store team and your home and clothing area manager, including providing feedback and sharing future opportunities
You will need
- You are a great communicator who will share knowledge, experience and best practices, you understand the importance of what you do and work collaboratively with your team to deliver results
- You are natural and welcoming with customers, putting them at the heart of whatever you do. You take the time to listen and understand others, building strong relationships with your colleagues and customers
- You use your energy and resilience to keep momentum going when working in challenging environments. You own the decision‑making for the store, and can act quickly, making decisions based on what is right for customers and colleagues
- You have energy and drive to deliver beyond expectation. You do the right thing whether everything is going well or times are tough, and know how to consistently be at your best, you inspire confidence in those around you
- You are aware of what our competitors are doing, with a well‑developed commercial mindset, and you are always looking for ways to build and deliver new initiatives to help improve our store for customers
- You have attention to detail and a creative flair, drawing on experience to deliver impeccable visual merchandising standards, inspiring and coaching your team to develop their skills in these areas
- You are highly organised and have great time‑management skills, with the ability to prioritise workload and delegate tasks accordingly
Critical skills
- Clothing experience preferred
- Impeccable visual merchandising standards
- Attention to detail and a creative flair
- Well‑developed commercial mindset
- Effective leadership with the ability to motivate others
- Results driven and sales oriented
What’s in it for you
- Holiday starting at 20 days plus a personal day rising to 22 days after 12 months (plus Bank holidays)
- Request flexible working from day one
- Get 10% off and 15% at pay‑day weekends – save up to £2,000 a year with your Colleague Clubcard with an additional card to share with family outside your home
- Access to free wellbeing services with a range of resources to support your mind, body, and life
- Life cover of five times your pay and an award‑winning pension with matching contributions up to 7.5%
- Benefits to suit you – choose what you use, from discounts and shares to cycle‑to‑work schemes
- Uniform provided and policies to support you for all of life’s moments, big and small
- Access to our colleague networks providing a space for colleagues to come together from a range of backgrounds. For more information about our colleague networks please click here.
- Click here to read more about the benefits we have available for our colleagues
We believe in treating each other with respect and giving everyone an equal opportunity to get on.
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