Marketing Lead

The role

They’re seeking a leader to own and drive the marketing function. You’ll work closely with the founder and be accountable for the team’s output, performance, and strategic direction. This is a leadership-focused position — less hands‑on execution, more people management, systems improvement, and results delivery.

• Have proven experience managing and holding a team accountable
• Prioritise outcomes and performance over activity
• Rapidly diagnose problems and implement fixes
• Make confident decisions and take ownership
• Use data to spot issues, refine strategy, and improve results
• Enjoy creating structure, processes, and clarity for teams

Key responsibilities

• Take full ownership of marketing performance and outcomes
• Lead, manage and develop the marketing team
• Set measurable targets, KPIs and clear expectations
• Monitor results and ensure accountability across the team
• Plan campaigns and allocate resources to maximise ROI
• Diagnose what’s working and what isn’t, and drive continuous improvement
• Build scalable processes and reporting for the marketing function

Typical day-to-day

• Review campaign and performance metrics
• Prioritise team workload and manage delivery
• Run team meetings, check‑ins and performance reviews
• Identify performance gaps and implement corrective action
• Provide direction and problem‑solving support to team members
• Ensure marketing activity aligns with business objectives
• Report performance and progress to senior leadership

Skills & experience

• Experience leading or managing a marketing team
• Strong knowledge of paid channels (Meta, Google, YouTube) — strategic oversight preferred over hands‑on execution
• Ability to interpret performance data and make data‑driven decisions
• Excellent leadership, organisational and communication skills
• Track record of improving team performance and processes
• Results-focused mindset

#J-18808-Ljbffr…