Business Development Manager Apprenticeship Sales

Company: Tina Lacey Recruitment
Apply for the Business Development Manager Apprenticeship Sales
Location: Barnsley
Job Description:

Business Development Manager – Apprenticeship Sales

Up to £35k basic plus bonus scheme – Uncapped

Hybrid / Yorkshire / ideally based close to Barnsley/Sheffield – two visits to HQ weekly.

Benefits 25 days + all bank holidays, Birthday off, Christmas Shopping day, Healthcare, support, CPD

Accountable for creating and implementing a comprehensive referral strategy to drive Apprenticeship starts. Develop referral pathways with employers and key stakeholder organizations, working closely with them to promote the full spectrum of professional Apprenticeship services. Ensure a coordinated approach with operational teams and deliver management reports on the effectiveness of start generation initiatives. Courses include Leadership and Management, Housing and Property, Hair and Barbering, Early Years, Business & Professional up to Level 7.

  • Develop and manage referral strategies to drive the success of Apprenticeship programs, ensuring start volumes meet KPIs.
  • Collaborate with employers to create opportunities for progression and employment.
  • Conduct Organizational Needs Analysis with employers to determine the most suitable programs and address their needs.
  • Work closely with Curriculum and Operational Delivery teams to ensure opportunities are maximized for learners, leading to better outcomes.
  • Lead stakeholder engagement efforts to support contract performance and business growth.
  • Manage relationships with specialist partners or suppliers to enhance learner achievement and progression.
  • Evaluate the success and progress of referral activities, tracking conversion rates, distance traveled, and other key outcomes.
  • Maintain strong partnerships with Delivery Teams across contract areas to ensure seamless conversion from referral to start and achievement.

Qualifications

  • A detailed knowledge and understanding of Apprenticeship Programmes
  • An understanding of ESFA Funding Rules
  • Ability to present to multiple audiences
  • Deliver high levels of customer service that leads to employer and learner engagement
  • Strong communication skills with the ability to effectively liaise with a range of stakeholder relationships, both internally and externally
  • Ability to profile and forecast activity of referrals and to meet and exceed targets
  • Proven track record of working with people with complex barriers to engagement and progression

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Posted: April 24th, 2026