Middleweight Digital Media Planner Buyer
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Digital Services Director at The Whole Caboodle
Are you a talented and ambitious Digital Media Planner Buyer ready for the next significant step in your career?
The Whole Caboodle, established in 1994, is a dynamic and forward-thinking agency based in Harrogate, seeking a driven and experienced Digital Media Planner Buyer to join our growing team. This is an exceptional opportunity for a mid-weight professional (3-5 years' experience) to take ownership of key client accounts and shape impactful media strategies.
About the Role:
As our Digital Media Planner Buyer, you will be responsible for planning, executing, and optimizing multi-channel media campaigns for a diverse range of automotive clients. You will leverage the latest digital platforms to drive tangible results.
Key Responsibilities:
- Developing and implementing comprehensive digital media plans across Google Ads, Meta, and other paid social media platforms.
- Demonstrating a strong understanding and practical application of the latest features and best practices within these platforms.
- Integrating digital strategies with traditional media channels, including broadcast (TV/Radio), ambient, and outdoor advertising.
- Analyzing campaign performance, providing insightful reports, and making data-driven recommendations for optimization.
- Building strong relationships with clients, media owners, and suppliers.
- Contributing to the strategic growth and development of the media planning and buying function within the agency.
- Playing a key role in training and mentoring other team members, contributing to overall skill development.
What We're Looking For:
- Proven experience (3-5 years) in a Digital Media Planner Buyer role within an agency environment.
- Full proficiency and demonstrable expertise across key digital platforms: Google Ads, Meta Business Suite (Facebook, Instagram, etc.), and other relevant paid social channels (TikTok, LinkedIn).
- A solid understanding and appreciation for the role of traditional media (broadcast, ambient, outdoor) within a broader media mix.
- Excellent analytical skills with the ability to translate data into actionable insights.
- Strong communication, negotiation, and presentation skills.
- A proactive, results-oriented attitude with a passion for the evolving media landscape.
- Must reside within easy commutable distance of our Harrogate office, as this is an office-based role to facilitate team collaboration and training.
What We Offer:
- A highly competitive salary package commensurate with experience.
- The opportunity to work with a talented and supportive team on exciting accounts.
- A vibrant and collaborative office environment in Harrogate.
- Ongoing training and development opportunities to enhance your skills.
- The chance to make a significant impact on the agency's growth and success.
- This is a unique opportunity to step into a leadership role within a thriving agency.
Ready to advance your media career?
If you are driven, experienced, and seeking a challenging, rewarding role with genuine career progression, support a football team, and love dogs (we have a few in the office), we encourage you to apply. You will enjoy working here.
Submit your CV and cover letter outlining your relevant experience and why you're the ideal candidate for this role.
We look forward to hearing from you!
Job Type: Full-time
Pay: Up to £40,000 per year
- Company events
- Company pension
- On-site parking
Schedule:
Work Location: In the office
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