We’re looking for a motivated and ambitious Sales Executive who is hungry to grow a career in sales and has a huge passion and interest about the world of sport. This is a fantastic opportunity to break into the sports industry and gain hands‑on experience working with some of the biggest names in football and live events.
You’ll be a key part of SPORTFIVE’s UK Sales team, supporting efforts to sell a range of premium sports assets — including LED advertising across top‑tier football, hospitality at leading venues and events, and commercial partnerships with our esteemed rights‑holder clients. This role is ideal for someone who thrives on direct outreach, enjoys building relationships, and is ready to learn and succeed in a fast‑paced, high‑energy environment.
Key Responsibilities
- Support the sales team in identifying and securing new advertising and partnership opportunities through lead sourcing, research, and industry analysis.
- Develop relationships with prospective clients via phone, email, LinkedIn, networking events, and meetings.
- Assist in building relationships with potential LED advertising clients based in the UK across sectors including Tourism, Travel, Hotels, Airlines, Timing, Logistics, and Technology, contributing to a team effort to secure premium media partners for the English Football League and Premier League.
- Help create tailored proposal materials, incorporating data, insights, inventory details, and investment options, in collaboration with SPORTFIVE’s Sales Insight Support team.
- Demonstrate a good understanding of SPORTFIVE’s products and services, communicating key benefits to prospective clients.
- Research and develop category‑specific contact lists and maintain accurate records of leads and interactions.
- Conduct proactive outreach to initiate conversations with new prospects and support the sales team’s engagement with strategic accounts.
- Provide regular updates on sales activities and pipeline progress during team meetings.
What you’ll bring
- A keen interest in and passion for the world of sport.
- Experience working within a B2B sales environment, ideally with exposure to the full sales cycle or supporting parts of it.
- Confidence in pitching, presenting, and communicating with marketing and commercial decision‑makers.
- Motivation and enthusiasm for creating new sales opportunities through proactive outreach and follow‑up.
- Strong relationship‑building skills with both clients and internal colleagues.
- A consultative and customer‑focused mindset when approaching sales conversations.
- Proactive, self‑motivated, and resilient attitude, with a willingness to take initiative.
- Curiosity and a desire to keep learning and developing new skills.
- Clear and engaging communication and presentation skills.
- Comfortable using sales tools and CRM systems to track activity and progress.
Benefits
- 25 days annual leave + an additional gifted day over the Christmas period
- Full Vitality health cover including dental, optical and mental health support
- Enhanced family leave entitlements
- Salary sacrifice pension scheme
- Electric car scheme
- Cycle to work scheme
- Hybrid, flexible working model
- A day off for moving house or getting married
- Regular social events such as summer and Christmas parties
- Life assurance at 4 times annual salary
- Employee Assistance Programme
SPORTFIVE are proud to be an equal opportunities employer. We believe that different perspectives and experiences are the key to success. Our goal is to create an authentic and attractive work environment where everyone feels valued, with a sense of belonging, and encouraged to shape the future of the sports industry.
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