Role Overview
Head of Sales UK: own the growth engine of EatClub’s UK business, lead new venue acquisition, launch city‑wide markets, build and scale a high‑activity sales team, and embed AI‑powered sales tools and performance culture.
Key Responsibilities
- Drive UK new venue acquisition – volume, velocity, and deal quality across London and future UK cities.
- Evolve a growing BDM team into a layered structure with frontline managers.
- Lead new city launches end‑to‑end from zero pipeline to consistent weekly acquisition.
- Maintain a performance‑culture – set standards, hold accountability, coach, and sustain a high bar.
- Build the sales machine – AI, outbound tooling, and playbooks that enable the team to outperform expectations.
- Conduct pipeline reviews and performance cadences to diagnose blockers and drive results.
- Partner with BDMs on field visits, live coaching, and closing opportunities.
- Manage hiring and onboarding as the team grows toward a layered management structure.
- Work closely with Account Management to ensure clean handovers and long‑term market health.
- Plan and execute the next UK city launch.
Type of Projects
- Lead new UK city expansion – hiring locally, building initial pipeline, and ramping to consistent acquisition velocity.
- Improve team performance – assess current wins and gaps, and build coaching, structure, and accountability systems.
- Develop a frontline management layer – identify and develop BDMs ready to step into team‑lead roles.
- Implement AI‑powered sales motion – deploy tools across prospecting, pipeline management, and performance coaching.
Qualifications
- Led a high‑activity, field‑first sales team in hospitality, restaurant tech, or local business sales.
- Track record of building and scaling teams through growth, not just steady‑state performance.
- Experience leading or operating within a sales organisation of 20‑30+ BDMs, directly or through managers.
- Strong understanding of marketplace dynamics – supply, demand, liquidity, and acquisition quality.
- AI‑first approach to sales leadership – daily use of AI to drive output.
- Deep understanding of UK business culture and market dynamics.
Nice to Have
- Previous leadership of a sales team through hypergrowth or similar changes.
- Robust network in the hospitality industry.
- Experience launching a brand into a new city or market from zero.
- Familiarity with EatClub’s category – hospitality tech, dining platforms, or two‑sided marketplaces.
- Experience establishing or transitioning to a layered sales management structure.
Leadership & Cultural Fit
- Builder and operator, not just a strategist.
- Front‑of‑the‑pack leader – leading by example.
- High‑accountability – own outcomes, not just explanations.
- Fast and decisive – diagnose, decide, act, and adjust with evidence.
- Commercially sharp – understand deal quality and marketplace health.
- People developer – coach hard, back the team, and build a culture people want to join.
- AI enthusiasm.
Eligibility & Diversity
We welcome applications from people of all backgrounds, experiences, and identities. If you need adjustments to the recruitment process, please let us know.
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