We are looking for a skilled and detail-oriented French Content Executive to join our dynamic team. This role involves creating, maintaining, and optimising French-language content across multiple platforms, ensuring high-quality and engaging materials for our audience. The ideal candidate will have a strong understanding of digital content, translation skills, and front-end site management, along with a passion for sports and betting.
Key Responsibilities:
- Upload and manage our sites - ensure relevant betting content is displayed.
- Conduct rigorous testing and improvements on all site content to enhance user experience.
- Translate English content into French, following internal documentation (Glossary, Tone of voice etc)
- Collaborate with key departments (Promotions, CRM, SEO) to develop tailored and engaging content for different markets and brands.
- Analyse website performance using Google Analytics, Google Search Console, and Looker to drive content strategy and enhance user engagement, creating custom reports.
- Create blog-style content relevant to sports betting, casino and branding.
- Transform text documents into HTML files for web publishing.
- Conduct front-end site maintenance, ensuring smooth operation and content accuracy.
- Optimise customer betting options by refining and updating relevant content.
- Participate in occasional weekend shifts (approximately once every four weeks) as required.
Requirements:
- Fluent French speaker with excellent writing and grammar skills.
- Creative with strong determination to succeed.
- Data-driven mindset with an analytical approach to content performance.
- Experience with WordPress and ability to manage content on multiple sites.
- Basic HTML skills for content formatting and updates.
- Experience working with CMS platforms and uploading content.
- Enthusiastic personality with a can-do attitude.
- Ability to work collaboratively across multiple teams and departments.
- Excellent attention to detail and ability to multitask.
- Flexibility to work some weekend shifts as required.
- Team player who can collaborate across departments.
Nice to have:
- Familiarity with Google Analytics, Google Search Console, and Looker for content analysis and reporting.
- Understanding of SEO principles and ability to optimise content for search rankings.
- Experience in localisation of content for foreign markets (preferably Africa).
- Knowledge or interest in sports and betting is highly desirable.
- Knowledge of the gaming industry is a plus.
*** We operate hybrid working policy of 3 days per week in the office, and 2 days working from home. Please ensure this is suitable for you before applying! ***