Job Title: Programmatic Consultant
Location: London (Hybrid – 2–3 days in office)
Salary: Up to £50,000 per annum
Type: Full-time, Permanent
About the Role
We are looking for a skilled Programmatic Consultant to lead the planning, execution, and optimisation of programmatic campaigns for a range of clients. This role is ideal for someone with hands-on experience in programmatic platforms who can combine technical expertise with strategic thinking.
You will play a key role in delivering high-performing campaigns, driving innovation, and helping clients navigate the evolving programmatic landscape.
Key Responsibilities
- Plan, activate, and optimise programmatic campaigns across display, video, mobile, and CTV
- Manage campaigns within DSPs such as DV360, The Trade Desk, or similar platforms
- Monitor performance against KPIs (CPA, CPC, CPM, ROAS) and optimise accordingly
- Analyse campaign data and provide clear insights and strategic recommendations
- Implement audience strategies including first-party, third-party, and contextual targeting
- Work closely with data, creative, and analytics teams to improve campaign performance
- Ensure accurate tracking, tagging, and campaign setup (pixels, floodlights, etc.)
- Stay up to date with industry trends including privacy changes, cookieless solutions, and new ad formats
Skills & Experience
Essential:
- 2–4 years’ experience in programmatic advertising or digital media
- Hands-on experience with DSPs such as DV360 and/or The Trade Desk
- Strong understanding of the programmatic ecosystem (DSPs, SSPs, DMPs, ad exchanges)
- Experience with campaign setup, optimisation, and reporting
- Strong analytical skills with the ability to interpret and act on data
- Experience using tools such as GA4, Excel/Google Sheets
Desirable:
- Experience with CTV, DOOH, or audio programmatic
- Familiarity with brand safety, viewability, and verification tools (e.g. IAS, DoubleVerify)
- Understanding of attribution, incrementality, and measurement frameworks
- Experience working in an agency or client-facing role
Personal Attributes
- Detail-oriented with a strong technical mindset
- Commercially aware and results-driven
- Confident communicator with client-facing experience
- Proactive and adaptable in a fast-paced environment
What We Offer
- Salary up to £50,000 depending on experience
- Hybrid working model (London office)
- Opportunity to work on high-profile campaigns and clients
- Ongoing training in programmatic, data, and emerging ad tech
- Collaborative and forward-thinking team environment