Digital Account Manager

Job Title: Digital Account Manager (Retail & Ecommerce)

Location: London (Hybrid – 2–3 days in office)

Salary: Up to £45,000 per annum

Type: Full-time, Permanent

About the Role

We are looking for a commercially driven Digital Account Manager with strong retail and ecommerce experience to manage and grow a portfolio of retail clients.

This role is focused on driving online revenue, supporting trading performance, and delivering best-in-class digital campaigns aligned to key retail moments (e.g. peak, promotions, product launches). You will act as a strategic partner to clients, ensuring digital activity directly supports sales and business growth.

Key Responsibilities

• Own client relationships with a focus on retail performance, revenue growth, and ROI
• Align digital activity with retail trading calendars, including peak periods (e.g. Black Friday, Christmas, seasonal sales)
• Plan and coordinate multi-channel campaigns across PPC, Paid Social, Shopping, and Programmatic
• Monitor and optimise campaigns against ecommerce KPIs (ROAS, revenue, AOV, conversion rate)
• Analyse product performance, category trends, and customer behaviour to inform strategy
• Work closely with internal teams to ensure campaigns reflect stock levels, promotions, and merchandising priorities
• Lead weekly/monthly trading and performance reviews with clients
• Identify growth opportunities across channels, budgets, and product categories
• Support forecasting, budgeting, and performance planning

Skills & Experience

Essential:

• 2–4 years’ experience in digital account management or ecommerce marketing
• Strong experience working with retail or ecommerce brands
• Solid understanding of ecommerce performance metrics (ROAS, AOV, conversion rate, revenue)
• Experience managing campaigns across key retail channels (Google Shopping, Paid Social, etc.)
• Strong commercial mindset with the ability to link marketing performance to sales outcomes
• Experience managing multiple stakeholders in a fast-paced environment

Desirable:

• Experience with ecommerce platforms (e.g. Shopify, Magento, BigCommerce)
• Familiarity with product feeds and tools (e.g. Google Merchant Center)
• Experience with promotions, pricing strategies, and merchandising
• Understanding of attribution and customer journey in ecommerce
• Exposure to marketplace channels (e.g. Amazon)

Personal Attributes

• Highly commercial and trading-focused
• Strong attention to detail, especially around promotions and product performance
• Proactive and comfortable working in a fast-paced retail environment
• Confident communicator with strong client management skills

What We Offer

• Salary up to £45,000 depending on experience
• Hybrid working model (London office)
• Opportunity to work with leading retail and ecommerce brands
• Involvement in major retail trading moments and campaigns
• Ongoing training and development
• Collaborative and performance-driven team culture

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