Founded in 2012, LADbible Group is redefining entertainment and news for a social generation. Our global community engages with our content–spanning editorial, video, documentary and live – we reach 1 billion people each and every month. Our mission is to give the youth generation a voice by building communities that laugh, think and act. Using all major platforms, we’ve rapidly risen to become one of the world's largest publishers.
About The Role
LADbible Group has launched a brand-new, dedicated content team for one of the world's biggest tech brands, creating bold, breakthrough content across social platforms. This is a unique opportunity to shape high‑impact brand partnership work, powered by AI and cutting‑edge technology. We’re looking for an Associate Creative Director who is passionate about the creative possibilities of AI, and who can lead the development of standout, social‑first branded content. You’ll define what great looks like across both partnership campaigns and platform output, guiding the team from initial spark through to delivery. You’ll lead creative ideation across short‑form video, memes, reactive content, and generative AI, applying LADbible’s most recognisable formats to create work that feels native, entertaining, and culturally relevant. This role will sit at the heart of the team, leading and inspiring a multidisciplinary group of creative producers, editors, creators, and talent partners to deliver work that earns attention and drives real impact.
What The Opportunity Looks Like
- Lead the creative development of branded content for a high‑profile tech partner, ensuring ideas feel native to platform and true to LADbible’s voice.
- Apply and evolve LADbible’s most successful formats into partnership work, making them work harder and travel further.
- Oversee creative output across owned social channels, ensuring consistency, quality, and platform relevance.
- Own the end‑to‑end creative output, maintaining a high standard across both always‑on content and campaign moments.
- Shape and manage the idea pipeline, balancing reactive content with bigger, format‑led executions.
- Champion AI‑led storytelling, identifying opportunities to use generative tools to enhance both speed and creative ambition.
- Lead, mentor, and inspire the wider creative team, providing clear direction and elevating the quality of ideas and execution.
- Act as the senior creative voice in client conversations, turning briefs into strong, simple ideas and presenting them with clarity and confidence.
- Collaborate cross‑functionally to ensure ideas are both ambitious and deliverable within fast‑paced production timelines.
- Stay tapped into culture, platform trends, and audience behaviour to ensure all output feels current and competitive.
Skills and Experience We’d Like You to Have
- Significant experience within a social‑first creative, editorial, or advertising environment, operating at a senior or leadership level.
- Proven track record of developing standout branded content that feels native to platform.
- Strong leadership skills, with experience guiding multidisciplinary teams and improving creative output.
- Experience working with established content formats and evolving them for different brands or audiences.
- Ability to think strategically while maintaining a strong grasp of execution.
- Confidence working with and influencing senior stakeholders, both internal and client‑side.
- Experience (or strong interest) in generative AI tools and how they can unlock new creative opportunities.
- Deep understanding of content performance and what drives engagement across key social platforms.
- Excellent writing and pitching skills, with the ability to shape and sell ideas clearly and convincingly.
- Comfortable balancing long‑term creative direction with rapid, reactive content cycles.
Why Is This Role Exciting?
- Shape high‑profile branded content for one of the most innovative companies in the world.
- Bring LADbible's most iconic formats to life in new, high‑impact ways.
- Set the benchmark for how brands show up on social.
- Blend culture, entertainment and tech to create content that genuinely cuts through.
Working Arrangement
At LADbible Group we've rolled out blended working which means the majority of departments across the business (including London, Manchester and International offices) work in the office 3 days per week.
Equal Opportunities
LADbible Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us. As the leading social youth publisher, we have a powerful global platform to better represent our audience and enable those that do not have equal opportunities to have their voices heard. As a business, we are committed to building a diverse and inclusive workforce, in an environment where everyone feels comfortable to be themselves.
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