Event Manager (Beauty Brands/Retailers)

About the Role

We are looking for an ambitious, highly organised, and creative Events Manager to join our in-house team and lead the planning, coordination, and execution of events across Curated Sourcing, Sips, and GLOAT.

This is a dynamic, multi-brand role that will sit at the heart of our growth strategy, responsible for delivering impactful trade shows, brand activations, pop-ups, collaborative events, and experiential marketing campaigns in the UK and Internationally that elevate brand presence, generate commercial opportunities, and create memorable customer experiences.

About our Brands

Curated Sourcing is a product development and sourcing partner for ambitious beauty, wellness, and lifestyle brands. We work closely with founders and businesses to bring innovative products to market - from concept creation and packaging development to manufacturing and final delivery. Events for Curated Sourcing focus heavily on industry trade shows, exhibitions, and B2B networking opportunities, helping us build relationships, showcase innovation, and position ourselves as leaders within the beauty and lifestyle sector.

Sips is a fast-growing wellness-led consumer brand focused on creating products and experiences that bring people together through health, lifestyle, and community. For Sips, events are about brand building, customer engagement, and creating memorable real-world touchpoints - from pop-ups and sampling activations to collaborations, experiential events, and community-led wellness experiences in high-footfall and culturally relevant locations.

GLOAT is a modern premium brand built around innovation, strong storytelling, and standout customer experience. Events for GLOAT will focus on premium activations, immersive brand experiences, strategic collaborations, and launches that generate excitement, social conversation, and strong brand affinity.

The Opportunity

From managing exhibition stands at major industry events across the UK and internationally, to launching immersive brand pop-ups in high-footfall locations such as Covent Garden, this role will be central to how our brands show up in the world.

You will be responsible for bringing each brand to life through thoughtful planning, flawless execution, and commercially minded creativity - creating experiences that not only look exceptional but deliver measurable impact. Whether that’s generating leads at a global trade show, building community through a wellness activation, or launching a premium experiential event that gets people talking, this role offers the opportunity to shape how our brands connect with people in meaningful ways.

For someone who thrives in a fast-paced entrepreneurial environment, loves building experiences from the ground up, and is excited by the idea of working across multiple growing brands, this is an opportunity to make a real mark.

Key Responsibilities

Trade Shows & Industry Events (Curated Sourcing)

• Own the end-to-end planning and delivery of all trade exhibitions and industry events.
• Manage stand design, logistics, suppliers, schedules, and on-site execution.
• Coordinate samples, branded collateral, displays, and promotional materials.
• Work closely with sales and marketing teams to maximise leads and commercial outcomes from events.
• Manage budgets, timelines, and ROI reporting post-event.

Brand Activations (Sips & GLOAT)

• Conceptualise and deliver standout brand activations including:
• Pop-up shops
• Sampling experiences
• Wellness/community events
• Brand collaborations
• Retail partnerships
• Experiential campaigns in premium locations (e.g. Covent Garden, shopping centres, festivals, high street activations)
• Source venues, negotiate partnerships, and manage logistics.
• Create event concepts that align with brand positioning and growth strategy.
• Ensure activations generate social buzz, PR opportunities, and customer acquisition.

Partnerships & Collaboration

• Build relationships with venues, event partners, collaborators, and suppliers.
• Identify opportunities for strategic partnerships and co-hosted events.
• Coordinate influencer and brand involvement where relevant.

Project Management

• Manage multiple event calendars across three brands simultaneously.
• Create detailed run sheets, timelines, budgets, and contingency plans.
• Lead on-site event setup, staffing coordination, and execution.
• Review event performance and report on impact, learnings, and future opportunities.

Who We’re Looking For

You’ll likely have:

• 3+ years’ experience in events, activations, experiential marketing, or brand partnerships
• Experience delivering trade shows and consumer-facing brand events
• Experience working with International trade shows 
• Excellent project management and organisational skills
• Strong commercial awareness and budget management ability
• Confidence negotiating with venues, suppliers, and partners
• A creative eye for building memorable brand experiences
• Ability to thrive in a fast-paced entrepreneurial environment
• Willingness to travel and work occasional evenings/weekends for events

Ideal Candidate Traits

• Proactive - sees opportunities before others do
• Resourceful - finds solutions quickly
• Calm under pressure
• Commercially minded
• Relationship builder
• Detail obsessed
• Passionate about brands, culture, and creating experiences people talk about

What Success Looks Like

• Curated Sourcing has a standout presence at every major trade show
• Sips activations consistently build awareness, community, and sales
• GLOAT launches memorable experiences that strengthen brand positioning
• Events become a major growth channel for the group

Salary: £37k + Bonus

Hours: 8am-4.30pm

Location: Remote (requirement to travel where needed)