Role: Business Development Lead
Location: Coventry
Working Arrangement: Hybrid
Salary: Up to £60k
What this role actually is (without the fluff):
This isn’t just “sales.” It’s about spotting where we can genuinely help organisations do better, building trust with the right people, and turning that into long-term, meaningful work.
You’ll be the person connecting the dots between:
- what clients actually need (often not what they say they need)
- what we’re great at doing
- where there’s real opportunity to grow
What you’d do day-to-day
- Getting out there (calls, meetings, events) and building relationships with organisations that could genuinely benefit from what we do
- Turning conversations into opportunities — and opportunities into actual work
- Owning the full journey: from first intro → understanding the problem → shaping the solution → closing
- Working closely with the internal team so what we’re selling actually makes sense and delivers
- Keeping a clear view of the pipeline (what’s coming, what’s stuck, what’s worth chasing)
- Spotting patterns and opportunities — not just reacting to what’s in front of you
- Helping shape how we talk about ourselves (proposals, messaging, positioning)
What success looks like
- A steady flow of good-fit opportunities (not just volume for the sake of it)
- Strong relationships where clients trust us early
- Winning work that actually delivers impact — not just ticking revenue boxes
- Helping the business grow in a way that feels intentional, not random
The kind of person suits this role
- You’re naturally curious — you ask good questions and actually listen
- You’re comfortable leading conversations (even with senior people) without being pushy
- You’re commercial, but not transactional
- You’re organised enough to manage a pipeline without it managing you
- You like figuring things out — especially when there isn’t a clear playbook
- You don’t need loads of structure to get moving, but you can create it when needed
- You care about doing good work, not just closing deals
The less obvious bits (but important)
- You’ll need to balance strategy and hands‑on work—this isn’t just big‑picture thinking
- You’ll be working closely with a small team, so how you communicate and collaborate matters a lot
- There’s probably a mix of autonomy and accountability — you’re trusted, but expected to deliver
- You’ll need to be comfortable representing the business externally (you are the face of it in many cases)
Why this role is interesting
- It’s not a “volume sales” role — it’s about thoughtful growth
- You get real influence on how the company grows, not just hitting targets
- You’re close to both the client side and delivery side, which is where the interesting decisions happen
- It suits someone who likes building something, not just maintaining it
We welcome diverse applicants and are dedicated to treating all applicants with dignity and respect, regardless of background.
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