Senior Digital Marketing Analyst

About Us

We're the team behind digital retailer Very.

Our purpose, helping families get more out of life, powers everything we do.

And we want our people to get more out of life too! If you're high-performing, ambitious and make the most of every opportunity, we want to hear from you. In return, you'll enjoy heaps of flexibility, great perks and benefits, and the freedom to be yourself, keep learning and take your career wherever you want it to go.

If you love making a difference, you'll love making it sparkle for millions of Very customers.

About The Role

As a Senior Digital Marketing Analyst, you'll be a key player in shaping how we measure and optimise our marketing performance. You'll work across Paid Search, Paid Social, Affiliates, CRM and other digital channels, using data to tell compelling stories and drive smarter decisions.

This isn't just about reporting numbers - it's about unlocking insights to drive performance and influence strategy. You'll partner with marketing and commercial teams to ensure every pound we spend delivers maximum impact.

What You'll Be Doing

• Analyse & Optimise: Evaluate the effectiveness of digital marketing campaigns across acquisition and retention channels
• Data Storytelling: Extract and manipulate data from varied sources, both internal and external, to build a comprehensive data backed story
• Commercial Impact: Influence marketing and commercial teams to optimise spend and strategies based on data-driven insights
• Advanced Measurement: Utilise marketing mix models, attribution frameworks, and incrementality tests to understand channel impact
• Reporting & Automation: Create automated dashboards and self-serve tools using BI platforms Power BI and Google Data Studio
• Knowledge Sharing: Mentor and upskill team members on Digital Marketing and associated measurement

What We're Looking For

• Advanced experience in Digital Marketing Effectiveness within ecommerce
• Strong understanding of performance marketing channels and the conversion funnel
• Expert in Google Stack (GA4, Google Ads, SA360, Big Query) and platforms like Meta Ads Manager, Adthena
• Competent in SQL, Excel
• Excellent communicator, able to present insights clearly to technical and non-technical stakeholders and drive impact
• Collaborative and passionate about knowledge sharing and team development

Some of our benefits

• Flexible, hybrid working model
• Inclusive culture and environment, check out our Glassdoor reviews
• £1,000 flexible benefits allowance to suit your needs
• 30 days holiday + bank holidays
• LinkedIn Learning access
• Bonus potential (performance and business-related)
• Up to 25% discount on Very.co.uk
• Matched pension up to 6%
• More benefits can be found on our career site

Diversity, inclusion and equal opportunities

We're building a culture of everyday inclusion, and welcome applications from anyone who believes they can do the job. We don't discriminate based on age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex, or sexual orientation.

We want our recruitment process to be accessible to everyone. If you need reasonable adjustments to apply, interview, or perform a role, let us know. We'll be happy to support you.

We're proud to be a Disability Confident Committed Employer and have nine brilliant colleague networks - including DAWN (Disability Awareness at Very) and Think (Neurodiversity at Very) - that are helping us make Very an even more inclusive place to work.

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