Responsibilities
At TikTok, our Brand Partnerships Managers are at the forefront of building long‑term relationships with the world’s most iconic brands. Within the Luxury team, you will help redefine what luxury beauty means on TikTok, partnering with our enterprise prestige and premium brands to drive innovation, cultural relevance and business impact through our most creative and high‑performing advertising solutions.
As part of the wider Luxury & Auto team, you’ll play a key role in shaping TikTok’s presence in the luxury beauty space, inspiring brands to show up in ways that are native, engaging, and influential.
- Grow TikTok’s business within the Luxury Beauty vertical, working closely with leading and emerging brands.
- Identify and unlock new business opportunities to fuel long‑term growth.
- Lead senior client relationships and drive adoption of TikTok’s ad products, creative solutions, and strategic best practices.
- Engage with C‑suite stakeholders to build trusted partnerships and grow revenue.
- Shape TikTok’s external narrative in the luxury beauty space through thought leadership and proactive client engagement.
- Act as a product and strategy expert, guiding clients and agencies through the evolving TikTok ecosystem.
- Provide education and insights on platform trends, product updates, and performance strategies.
- Collaborate cross‑functionally with creative, product, and measurement teams to elevate campaign outcomes.
- Monitor performance and deliver insights to drive continuous improvement and business results.
Qualifications
Minimum Qualifications:
- Experience in media sales, digital marketing, social or brand partnerships, ideally within beauty, luxury or fashion.
- Understanding of auction‑based buying models and branded content strategies.
- Strong track record of managing senior client and agency relationships, including C‑level engagement.
- Analytical and strategic thinker with a solutions‑oriented mindset.
- Excellent communication and presentation skills, with a flair for storytelling.
- Collaborative, entrepreneurial, and culturally curious.
Preferred Qualifications:
- Experience in eCommerce, beauty tech, or app monetisation.
- Familiarity with creator marketing, platform trends, and the beauty community on TikTok.
- Comfortable working in a fast‑paced environment with evolving priorities.
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