Marketing & Social Media Executive (Lipsy)

Location | Head Office, Tottenham Court Road, London

Working style | Hybrid

NEXT Wholly Owned Brands...

Our growing portfolio includes Lipsy, Love & Roses, Friends Like These, Beauty at NEXT and Seraphine — all available through next.co.uk, connecting with millions of customers across the UK and beyond.

At the heart of our business is a passionate team driven by creativity, innovation, and a shared ambition to deliver exceptional results. We foster a culture where individuality is celebrated, curiosity is encouraged, and challenging the status quo is part of how we grow.

About Lipsy

Our Lipsy customer is a leading lady; a woman who never says no to a touch of glamour - and why would she, when the world is her catwalk

About the Job

We’re looking for an experienced, creative, commercially minded and forward-thinking Social Media & Marketing Executive to join our Marketing Team.

Working across Lipsy, you’ll play a key role in elevating our social presence - bringing campaigns to life, driving engagement and keeping the brand at the forefront of the fashion conversation.

This role goes beyond day-to-day posting. You’ll contribute to campaign planning, content direction, social shoots and real-time trend response, with a strong understanding of what drives performance across platforms.

As a digital storyteller, you’ll shape how Lipsy shows up across social - creating content that captures our brand world, resonates with our audience and delivers results.

You will...

• Play a key role in bringing the Lipsy brand to life across social channels, with a focus on Instagram and Facebook
• Contribute to the development and execution of social-first campaign moments, ensuring content is culturally relevant and performance-driven
• Support the creation and delivery of weekly and monthly content plans aligned to brand priorities and key trading moments
• Manage end-to-end social execution, from campaign rollouts to daily channel management
• Identify and react to emerging trends, translating them into Lipsy-relevant content at pace
• Work closely with PR and influencer teams to support talent partnerships and maximise content impact
• Collaborate cross-functionally with Buying, Merchandising and Creative to align on product stories and content direction
• Attend campaign shoots and events to capture high-quality, social-first content (iPhone-led photography and video)
• Analyse performance, providing regular insights and recommendations to optimise future activity
• Present ideas, plans and results to key stakeholders across the business
• Support in community management, ensuring a consistent and elevated brand voice
• Take ownership of sample management and coordination for social activity
• Support the briefing and execution of monthly newsletters, email marketing and onsite assets, ensuring alignment with social campaigns and brand priorities

Your Talent...

• Extensive previous experience in a Social Media role, ideally within fashion or retail
• Strong understanding of social platforms, trends and content performance
• A creative eye with a commercial mindset - understands what looks good and what drives results
• Confident working across both campaign and reactive content
• Highly organised, with the ability to manage multiple priorities in a fast-paced environment
• Strong stakeholder management and communication skills
• Proactive, ideas-driven and solutions-focused
• Excellent copywriting skills with a strong sense of tone of voice
• Confident in capturing and editing content (iPhone-led photography and video)

Diversity & Inclusion

We recognise that our differences are what make us who we are. We want people to want to work for us and be their true selves. We are dedicated to attracting and developing a talent team, and recognise that all unique backgrounds and experiences contribute to our future success.

We want to create an inclusive and inspiring environment where individuals feel valued and respected, and where people can achieve their full potential and be their very best, whoever they are.

Wellbeing

We believe that wellbeing is having the opportunity to achieve your full potential, cope with day to day pressures, be productive and thrive in all aspects of your life. We encourage a culture that promotes and enables us all to achieve positive wellbeing, by focusing on mental, physical and financial health.

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