Overview
The Internal Sales Executive is responsible for managing and developing inbound and outbound sales opportunities across North Europe, South Europe, and the Rest of the World (ROW), excluding Italy, USA, Mexico, and Canada. The role’s primary focus is to follow up, qualify, and progress all leads and opportunities, ensuring no enquiry goes unattended. The successful candidate will work closely with regional sales managers and distributors to maximise conversion rates, maintain accurate CRM records, and help grow Bunting’s global customer base.
Key Responsibilities
- Lead and Opportunity Management
- Proactively chase up all incoming leads and sales enquiries for the assigned regions.
- Qualify leads to determine potential value and route them appropriately (direct sale or regional handover).
- Maintain regular communication with potential customers through phone, email, and CRM follow-ups.
- Monitor and progress all open opportunities in HubSpot or Epicor to ensure timely closure.
- Ensure all activities are logged accurately and consistently in the CRM.
Sales Support
- Prepare quotations, proposals, and sales documentation as required.
- Follow up on all quotations sent to ensure maximum conversion.
- Liaise with internal departments (technical, production, logistics) to ensure customer satisfaction and smooth order processing.
Regional Coverage
- Manage lead activity for North Europe, South Europe, and ROW (excluding Italy, USA, Mexico, and Canada).
- Maintain awareness of regional market trends, competitor activities, and customer requirements.
Reporting & Analysis
- Provide monthly reports on lead conversion, quotation activity, sales performance and regional market trends
- Track KPIs such as response time, conversion rate, and sales pipeline growth.
- Identify recurring customer pain points and communicate feedback to management for process improvement.
Skills & Experience
Essential
- Proven experience in internal sales, sales coordination, or lead management role.
- Strong organisational and follow-up skills with attention to detail.
- Excellent communication skills (verbal and written).
- Proficient in CRM systems (preferably HubSpot).
- Confident in using Microsoft Office (Excel, Word, Outlook, Teams).
- Ability to prioritise multiple tasks in a fast-paced environment.
- Self-motivated and target-driven.
Desirable
- Experience within industrial manufacturing, engineering, or magnetics sectors.
- Familiarity with export sales processes and international customer communication.
Performance Indicators
- Lead follow-up rate and response time.
- Quotation-to-order conversion ratio.
- Accuracy of CRM data and opportunity management.
- Revenue growth contribution within assigned territories.
- Customer satisfaction and retention metrics.
Personal Attributes
- Solid interpersonal and communication abilities that focus on building trust, rapport, and influencing customer decisions
- Professional, proactive, professionally persistent and persuasive to present solutions to meet customer needs
- A team player who collaborates well with field sales and management.
- Customer-focused with a positive, solutions-driven mindset.
- Enthusiastic about growing in a dynamic, international sales environment who recognises accountability.
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