HOURGLASS COSMETICS – Senior Manager, Digital & Ecommerce – Maternity Cover
Connected by creativity and driven by purpose. Hourglass Cosmetics is a vegan and cruelty‑free beauty brand, redefining luxury cosmetics with high‑performance products, innovative formulas, and award‑winning franchises. Recognized by Forbes, Fast Company, and Time Magazine as one of the most inventive beauty companies, Hourglass leads the industry with its breakthrough products and commitment to animal welfare. Founded in 2004, Hourglass is globally available in 32 markets and over 4,600 doors including Sephora, Ulta, Neiman Marcus, Selfridges, Space NK and more. Hourglass became part of the Unilever Prestige division in 2017. Discover more about the Hourglass brand story and mission on our website hourglasscosmetics.com.
This maternity cover role provides senior leadership for UK&I Digital and Ecommerce, setting direction and priorities across DTC and marketplace channels in close partnership with UK and global teams. The role also serves as a key contributor to global ecommerce initiatives, supporting strong performance and continuity.
You will partner cross‑functionally with Brand, Media, Creative, Education, Demand Planning, Operations, and Technology teams to optimise performance, leveraging data, testing, and insight to elevate the end‑to‑end customer experience. Success in this role will be measured by improved conversion and lifetime value, and by clearly giving customers a compelling reason to choose DTC through differentiated, brand‑led experiences.
What You’ll Do
- Be accountable for the UK trading calendar, including onsite merchandising, promotions, launches, and GWP execution to deliver commercial targets.
- Provide senior leadership for the UK ecommerce site and customer experience, partnering with Creative and Development to optimise UX, conversion, and customer lifetime value.
- Guide onsite merchandising and personalisation, ensuring strong content hygiene across PDPs, landing pages, and site navigation.
- Shape and oversee a CRO and A/B testing programme across digital media, email, and onsite experiences, including prioritisation, analysis, and sharing learnings.
- Champion AI‑driven tools and automation to improve efficiency across ecommerce operations, performance analysis, testing, personalisation, and lifecycle marketing.
- Steward first‑party data and lifecycle marketing strategy, optimising customer journeys, segmentation, and messaging across owned channels.
- Oversee ecommerce performance and forecasting, supporting budget management and channel optimisation in partnership with local marketing teams.
- Collaborate with Social to strengthen organic performance and ensure integration across organic, paid social, and influencer campaigns.
- Partner with Technology and Operations to deliver site initiatives and provide senior oversight of DTC assortment, inventory, forecasting, and demand planning.
What You’ll Gain
- Experience scaling a high‑growth, global luxury brand.
- Deep, cross‑functional exposure across the beauty industry.
- Strong market insight within a global organisation.
- A meaningful leadership opportunity within a growth‑stage business.
You’ll Love This Role If You Are
- Strategic – able to build clear plans and processes aligned to brand and business goals.
- Creative – innovative and forward‑thinking in your approach.
- Highly organised – comfortable managing multiple priorities.
- Detail‑oriented – you value precision and strong execution.
- A strong communicator – collaborative, confident, and people‑focused.
- Agile – adaptable and comfortable navigating change.
- Passionate about beauty – curious, hands‑on, and eager to learn.
Qualifications
- 7+ years in ecommerce roles, including growth or performance marketing, with a strong data‑led, test‑and‑learn mindset.
- Proven experience delivering digital campaigns and strategies that drive conversion and growth.
- Strong knowledge of Shopify, Klaviyo, Google Analytics, and tools for CRO and retention.
- Omnichannel perspective across DTC, retail, franchise and wholesale.
- Experience managing a P&L.
- Strong people leadership, organisational skills, and entrepreneurial mindset.
- Adaptable, resourceful, and results‑focused with a hands‑on approach.
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