Director, Product Marketing
Legora is on a mission to redefine how legal work gets done. We are hiring a Director, Product Marketing to own positioning, messaging, and go-to-market strategy for a critical area of the Legora platform.
The role reports to the VP of Product Marketing, with scope to build and manage a small team.
Core Responsibilities
- Recruit, mentor, and develop a small team of product marketing professionals as the function scales
- Define and own product positioning, messaging, and narrative strategy for your team and area of the platform
- Lead go-to-market strategy end-to-end. From market insight and narrative development through operational execution and performance measurement
- Develop deep expertise in your area, the buyers it serves, and the competitive landscape surrounding it
- Drive thought leadership and category-shaping content, including executive-level materials and external speaking opportunities
- Build enablement assets and frameworks that equip field teams to tell a consistent, compelling story
- Serve as a strategic advisor to GTM on high-value opportunities, bringing product and market context into deal cycles
- Align cross-functionally on roadmap priorities, launches, and market feedback
- Establish KPIs and reporting for your area's marketing impact, ensuring clear line-of-sight from activity to revenue
What We’re Looking For
- 10+ years in product marketing, with deep experience owning product or solutions GTM at scale in enterprise SaaS or AI
- Proven track record of leading and developing high-performing marketing professionals
- Deep experience marketing AI, data, or platform products, ideally to enterprise or professional services buyers
- A demonstrated ability to take complex, technical product capabilities and turn them into positioning that resonates with both technical evaluators and executive buyers
- Track record of building go-to-market motions that measurably grow pipeline and accelerate revenue—not just produce assets
- Exceptional writing and storytelling. You should be able to point to something you've written and defend every word
- Strategic operator who thrives in ambiguous, fast-moving environments and can set direction for others—not just execute
- Experience influencing at the executive level and working cross-functionally across Product, Sales, and Engineering
- Based in or willing to relocate to Stockholm, London, or New York City
Equal Opportunity Employer
Legora is an Equal Opportunity Employer. At Legora, we believe great teams are built on diversity of thought and experience. We’re proud to be an equal opportunity employer and committed to creating an inclusive, high-performance culture where everyone can do their best work. We welcome people of all backgrounds and don’t discriminate based on race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.
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