Head of Marketing (J17594) County Tyrone, Northern Ireland
Staffline Ireland are recruiting for a Head of Marketing on behalf of a leading Web and Digital Marketing company. The Head of Marketing will own and drive the company’s performance marketing capability across a diverse client portfolio, with a particular focus on high-velocity consumer growth brands in the prize‑competition sector. You will build a market‑leading growth function, lead strategy across paid and owned channels, optimise budgets of ~£10m, and deliver measurable growth, acquisition efficiency, and lifetime value improvements.
Responsibilities
- Develop and lead multi‑channel growth strategies across sectors
- Own forecasting and reporting processes
- Ensure ASA/CAP compliance for competition clients
- Lead and mentor the marketing performance team
- Drive data‑led strategies and optimise funnels
- Work with exec/founder‑level stakeholders
- Any other duties role may involve
Person Specification
- 5 years in performance/growth marketing leadership
- Proven multi‑million‑pound budget management (~£5m–£10m+)
- Deep expertise in paid media platforms
- Experience leading teams & scaling performance
- Experience with high‑velocity consumer categories
- Prize competition / sweepstakes / gaming / D2C experience
- Knowledge of ASA/CAP regulations and compliance
- CRM & LTV optimisation experience (e.g., Klaviyo, HubSpot)
- Experience in always on advertising environments
The Rewards
- Competitive salary depending on experience
- Bonus
- Free parking
- Flexible working options
- Pension
Location
The Head of Marketing role will be based in County Tyrone with the option of hybrid working.
#J-18808-Ljbffr