Location
This position is located at 188 Westbourne Grove Notting Hill, London, , W112RH United Kingdom
Role Summary
To create a unique, innovative and inspirational customer experience; encompassing the Free People lifestyle and brand image, while maintaining all store operations and goals, resulting in driving sales and ensuring a profitable store.
The Assistant Store Manager will partner and support the Store Manager and the Assistant Visual Manager. They will have an open and direct line of communication with the District Manager in order to most effectively hold a firm knowledge of overall brand direction and focus.
What You'll Be Doing
People
- Lead, mentor and motivate the team regarding all aspects of leadership, visual execution and expectations through:
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- Consistent and continual feedback and accountability
- Promoting sense of ownership and delegation
- Team involvement and strategic planning
- Morning and all store staff meetings and trainings
- Manage and motivate a high level of Customer Care utilizing all resources and initiatives
- Partner with Store Brand Leader in performance appraisals and setting goals, with timely follow‑up, in order to ensure employee development
- Facilitate hiring and recruiting; actively attracting and attaining talent
- Partner with the Store Brand Leader with new hire onboarding, training & development plans
- Lead by example to set a bar for employee productivity
- Serve as a proactive mentor, teacher and problem solver for sales team
- Identify and develop internal talent for succession planning
- Develop and enhance the selling culture within the store
Process
- Maintain business awareness, and drive sales in order to achieve and exceed goals
- Complete all planning objectives in partnership with District and Store level management
- Adhere to and support Typical Week structure by facilitating scheduling and zoning needs in partnership with the management team
- Promote and maintain a high standard for overall Customer Care, Operations and Loss Prevention
- Prioritize and delegate tasking to ensure objectives are completed in a timely manner
- Drive the restock process in partnership with management to maintain stock levels and sell‑through awareness
- Educate the staff on all home office communication and initiatives
- Communicate performance observations and offer feedback to district point people
- Work closely with product receiving team to uphold stock room standards
- Actively MOD and manage all operational aspects of the store
- Uphold all company policy and procedure
Presentation
- Utilize and manage the use of weekly sales reports to track, analyze and communicate business results, as well as determine strategies to maximize sales
- Execute and/ or delegate all weekly operational and visual objectives
- Effectively manage and educate the staff on all accessible training processes that will result in consistent visual standards and execution
- Maintain an awareness of brand aesthetic and relevance to the store environment and communicate with team
- Communicate product performance observations and offer feedback to District Brand Leader.
What You'll Need
- Strong people management and leadership skills
- Good business acumen and ability to achieve visual and operational excellence
- Critical thinking skills and a passion for continually evolving and innovating
- Well‑rounded leader with a proven record of hiring and developing creative and operational talent
- Experienced in coaching, counseling & conflict resolution
The Perks
Work Life Balance
- Life Leave – one day a year to take time off for those big events in life, in addition to your annual leave entitlement
Wellbeing
- Employee Assistance program to support with mental, physical and financial health
- Discount off external gym memberships
- Private Medical Insurance for eligible employees
Employee Discounts
- Up to 40% employee discount at all URBN Brands
Travel
- Season ticket loan for eligible employees
- Cycle to work scheme for eligible employees
Continued Development
- We offer structured support within the business alongside continued learning and development
Equal Opportunity Statement
URBN is an Equal Opportunities Employer committed to diversity and inclusion. We provide equal employment opportunities regardless of age, sexual orientation, sex, gender reassignment, pregnancy, marital status, religion, race, or disability. We base all our employment decisions on merit, job requirements and business needs.
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