Are you ready to embrace change? Are you an aspiring leader? Are you seeking to develop and deliver exceptional visitor experiences at unique places?
If so, we’re looking for a results‑driven leader to take our visitor experiences to the next level across the North Coast Property Group, which includes globally recognised attractions such as the Giant’s Causeway World Heritage Site, Carrick‑a‑Rede Rope Bridge and Mussenden Temple at Downhill Demesne.
This role will be diverse, fast paced and rewarding. You’ll drive visitor satisfaction, deepen connection to place through enhanced interpretation and storytelling, deliver innovative and engaging experiences and lead a dynamic team that strives for excellence. This is a leadership role that will create inclusive and memorable experiences for over 600,000 visitors from around the world.
If you thrive in working in partnership, thinking creatively, leading and collaborating to achieve results, then this could be the next role for you.
What you’ll be doing
You will have a deep understanding and relevant expertise to know what makes a great visitor experience. You will shape the end‑to‑end visitor journey, in collaboration with other colleagues, ensuring it is welcoming and memorable. You will work with all teams to ensure consistency and quality of service and access. You will use visitor feedback, audience insights and evaluation to shape and deliver a dynamic, inspiring and relevant visitor experience that connects with local and international audiences. You’ll be continually looking for ways to enhance interpretation at our sites (indoors and outdoors) and will have the opportunity to create refreshed, inclusive and inspiring interpretation that brings our stories to life and deepens connection to our special places.
You will collaborate with the marketing team and Business Development Manager to develop and execute appropriate marketing activity. You will also ensure that all promotional activities align with the National Trust’s brand and values, maintaining a consistent and positive image of our places.
You’ll be leading a small team, creating a positive, confident and collaborative working culture. You will be skilled in building relationships and will work in partnership to co‑create experiences that will appeal to specific key audiences. Key to your role will be working closely with colleagues to develop and deliver a joined‑up property plan to share the history and significance of our properties.
You’ll be part of the Property Leadership Team, and the duty manager team, which means you’ll have direct delegated budget management and compliance task responsibilities, as well as occasionally acting as duty manager or representing the General Manager.
The National Trust is committed to the professional development of its employees. Whether through on‑the‑job training, workshops, or opportunities for advancement, you’ll have access to resources that will help and support your professional development.
Who we’re looking for
- Knowledge of storytelling, interpretive planning, and curatorial practices that bring heritage to life.
- Ability to develop medium to long‑term audience‑led plans that align with organisational goals and audience needs.
- Experience in managing visitor services or public engagement in a tourism, heritage, museum, or cultural setting.
- Proven ability to use data and feedback to shape inclusive and relevant visitor experiences.
- Led and developed staff and/or volunteers to deliver high‑quality service.
- Designed or co‑created engaging interpretation and public programmes.
- Ability to build effective relationships with internal teams and external partners to co‑create experiences.
The package
- Substantial pension scheme of up to 10% basic salary
- Free entry to National Trust places for you, a guest and your children (under 18)
- Rental deposit loan scheme
- Season ticket loan
- EV car lease scheme (for roles that meet the salary criteria)
- Perks at work discounts such as gym memberships, shopping discount codes, cinema discounts
- Holiday allowance up to 32 days relating to length of service, plus holiday purchase scheme, subject to meeting minimum criteria.
- Flexible working whenever possible
- Employee assistance programme
- Free parking at most Trust places
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