Heyoo is a fast-growing customer experience operations consultancy with big ambitions. We help businesses thrive through marketing, automation and technology. Our team works across the UK, Middle East and Africa, and North America, partnering with global enterprises to deliver transformative digital solutions. Our clients don't come to us for vague ideas, they come for serious results.
We’re a trusted HubSpot partner, working alongside world-class platforms including Aircall, Surfe, Apollo, Supered and Databox. Due to our continued growth across EMEA and the US, we’re looking for a Marketing Automation & Content Manager to join our team.
You’ll take ownership of content marketing and marketing automation, building the systems and stories that attract the right audiences for our clients, nurturing them through the funnel and turning them into long‑term advocates. HubSpot is your primary environment. You’ll be expected to know it deeply, move fast and always be asking: how can this perform better?
Responsibilities
- Plan, build and manage marketing automation workflows in HubSpot – including lead nurturing sequences, lifecycle stage management, triggered campaigns and smart send logic
- Own and execute Heyoo’s content marketing strategy, from ideation and briefing through to publication and distribution across owned and earned channels
- Monitor performance across HubSpot dashboards and connected analytics tools, translating data into clear insights and rapid pivots
- Collaborate with the SEO/AEO team to ensure content is optimised for discovery, featured snippets and answer engine visibility
- Identify and activate loop marketing touchpoints – referral, retention and re‑engagement – within the automation layer
- Maintain HubSpot CRM hygiene: segmentation, contact properties, list management and attribution reporting
- Run structured test and learn experiments across subject lines, content formats, CTAs and send cadences
- Stay sharp on emerging trends in content and automation and bring new ideas to the team proactively
Qualifications
- 3+ years in a marketing role with a strong focus on automation and/or content (agency background a plus)
- Deep, hands‑on HubSpot experience across Marketing Hub, CRM and reporting – certifications are a bonus
- Proven ability to build automated workflows that drive measurable funnel progression
- Strong content skills: you can write well, brief well, and edit to a high standard
- Sharp analytical instincts – comfortable in dashboards, confident communicating performance insights
- Familiarity with AEO/SEO fundamentals and how content strategy connects to search visibility
- A collaborative mindset, with a calm, proactive approach to fast‑moving priorities
Benefits
- Up to 40 days paid time off (including holidays, Christmas break and your birthday)
- Hybrid working and flexible hours
- Global working opportunities
- Employee Assistance Programme (EAP) offering 24/7 mental health and wellbeing support
- Vitality Health Plan and Company Pension
- Personal development programmes with access to global partner training
- Cycle to Work and Bright Exchange discount schemes
- Maternity/Paternity support for new parents
If you’re looking for a place where you can grow fast, think freely and make a measurable impact, we’d love to hear from you.
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