Sales/Business Development Representative – London (Hybrid)
Pensions have a reputation problem. Penfold is changing that. We’re making pensions simple, modern, and genuinely valuable — helping over 100,000 savers take control of their future, with £1bn+ in pension assets already managed and plenty more growth ahead.
The Opportunity
This is a high-energy outbound role where you’ll own the top of the funnel and become one of the first touchpoints senior professionals have with Penfold.
You’ll be speaking with accountants, IFAs, and professional partners daily — turning cold outreach into warm, qualified opportunities for the sales team.
If you love building relationships, thrive on targets, and enjoy the buzz of outbound sales, this could be a brilliant next step.
What You’ll Be Doing
- Outbound prospecting via phone, email, and LinkedIn
- Building relationships with accountants and IFAs
- Researching and identifying high-potential partner firms
- Booking quality meetings for the Partnerships team
- Managing inbound interest and converting leads into opportunities
- Maintaining strong pipeline activity and CRM hygiene in HubSpot
- Collaborating with Sales, Marketing & Partnerships on messaging and strategy
- Hitting activity and performance targets in a fast-paced environment
What We’re Looking For
- Experience in SDR, sales, partnerships, or commercial roles
- Comfortable making high-volume outbound calls (50+ per day)
- Strong communication and rapport-building skills
- Resilient, proactive, and target-driven mindset
- Confidence speaking with senior stakeholders
Bonus Points For
- Experience working with accountants or IFAs
- Fintech, pensions, or financial services exposure
- HubSpot, AirCall, or LinkedIn Sales Navigator experience
- Startup or scale-up background
Why Join Penfold?
- Uncapped commission structure
- 10% pension contribution
- Share options
- Private medical insurance
- Unlimited holiday
- Hybrid working (3 days in London office)
- Quarterly socials, team lunches & genuine career progression
- Fast-growing fintech with huge momentum
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