Associate Strategy Director

Company: Craft

Location: London

Posted: May 9th, 2026

Trusted by some of the world’s leading FMCG brands and challenger businesses, this global agency is well recognised and influential. They create iconic brands that shift consumer perceptions and have over 100 awards spanning creative and commercial impact.

The Role

Owning the brand strategy end-to-end, you’ll define positioning, architecture, and portfolio strategy for blue‑chip clients. You’ll lead strategic conversations at C‑suite level, and partner with design and client services teams to ensure strategic intent translates into creative execution.

Driving business growth through new opportunities and thought leadership, you will work across a substantial client portfolio spanning globally recognised FMCG brands, established financial services names, and challenger businesses.

You’ll drive the business forward by overseeing and mentoring the strategists around you, and dedicating yourself to continuously raising the quality of the agency’s output.

The Package

The Person

An Associate Strategy Director with plenty of experience building brand strategies at a brand‑led or design agency. You’re comfortable owning end‑to‑end projects in integrated teams with both creatives and client services, with some client‑facing experience under your belt already.

Motivated by exposure and impact, you’re design‑literate and interested in how brands behave beyond words, with the ability to shape a new department with skill and ambition. FMCG experience, particularly in the food and drink space, would be ideal for this one.

Diversity Statement

A more diverse team is a more creative team. It’s our job to build teams of people, and we’re proud to bring together a global network of diverse talent.

All applicants will be considered without regard to race, nationality, religious persuasion, sexual orientation, sex, marital or parental status, physical ability, gender, or age.

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