Strategy Analyst
Department: Commercial
Employment Type: Permanent
Location: London
Reporting To: Antonia Gell
Description
As a Strategy Analyst in the commercial team, you'll work across commercial forecasting and partner-level pricing for growth optimisation. You'll build and maintain the models, dashboards, and analytical infrastructure that underpin how we plan, track, and improve commercial performance. Your analysis and recommendations will directly inform partner strategy, pricing decisions, and performance management across Commercial, Risk, Capital Markets, Operations, Partnerships, and Product. This role is ideal for someone who wants to build systems, not just run analyses - and who is excited by seeing their work directly shape commercial outcomes.
Annual salary: £42,000 - £54,000 OTE (£35,000 - £45,000 + 20% performance-based bonus)
Key Responsibilities
- Support the production and continuous improvement of commercial forecasts - inputs, outputs, scenarios, tracking, and variance analysis
- Build and maintain dashboards, self-serve data infrastructure and tools (e.g. in Metabase) used across Commercial, Risk, Ops, and Capital Markets
- Produce driver breakdowns and structured performance summaries (leads, conversion, funded amount, mix)
- Run monthly recalibration and variance decomposition to explain under and overperformance
- Identify weaknesses in forecasting and implement improvements to modelling, input structures, and processes
- Analyse partner performance and pricing dynamics for growth opportunities
- Size the impact of pricing to optimise for commercial changes
- Support the development of structured commercial proposals and pricing recommendations
- Track commercial levers (expected vs actual impact) and run retrospectives on implemented changes
- Monitor partner performance post-change and flag opportunities or issues
- Improve data structures to reduce manual work, duplication, and ad-hoc requests
- Make recommendations that guide partner strategy and commercial decisions across teams
Skills, Knowledge and Expertise
- Interest in fintech, lending, and commercial strategy
- 1-3 years of experience in an analytical, data, or commercially oriented role - or a strong graduate with relevant quantitative experience (e.g. coding in Python, R, Stata, or SQL)
- Strong SQL capability (required) and modelling skills in Excel; Python preferred, though experience with other analytical languages also valued
- Ability to build from scratch: models, dashboards, analyses - not just work with existing outputs
- Clear, structured written communication: able to translate analysis into insight and recommendations
- High ownership mindset: you follow through and take responsibility for your outputs
- Comfortable working with ambiguity and bringing structure where processes are not yet fully defined
- Proactive: you look for improvements, not just instructions
- Curious about commercial outcomes, not just the numbers behind them
- A team-first mindset: collaborative and willing to work across teams to get things right
Benefits
Why join YouLend?
- Award-Winning Workplace: YouLend has been recognised as one of the “Best Places to Work in 2024 and 2025” by the Sunday Times for being a supportive, diverse, and rewarding workplace.
- Award-Winning Fintech: YouLend has been recognised as a “Top 250 Fintech Worldwide” company by CNBC.
It's just getting fun
- We have developed powerful solutions, secured significant partnerships, and are growing rapidly.
- The global opportunity is still massive, and YouLend is a raw organisation where we are only just getting started.
Lots of upsides
- High-growth (>100% growth during 2022 and 2023), so clear outlook to compensation (bonus or share option appreciation) and career growth (through growth with the business).
- Well-capitalised with supportive private equity backing.
- Part of Banking Circle Group with a fully licensed Luxembourg bank, which can provide a balance sheet and support European expansion in otherwise complex regulated markets.
Motivating work environment
- A high-quality team that pushes each other to succeed through direct feedback and aligned incentives.
- Strong, transparent team culture: we have each other’s backs.
- Independent work environment where results matter.
- Data-driven culture and emphasis on speed (anti-red tape).
We offer a comprehensive benefits package that includes:
- Stock options
- Private Medical Insurance (via Vitality)
- EAP with Health Assured
- Enhanced Maternity and Paternity Leave
- Great office space (including a gym!) in Central London
- Subsidised lunch (via Feedr)
- Deliveroo allowance if working late in the office
- Monthly in-office masseuse
- Team and Company socials
- Sports clubs
At YouLend, we champion diversity and embrace equal opportunity employment practices. Our hiring, transfer, and promotion decisions are exclusively based on qualifications, merit, and business requirements, free from any discrimination based on race, gender, age, disability, religion, nationality, or any other protected basis under applicable law.
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