Senior Brand & Content Manager
Role Overview
The Talent Set are delighted to partner with Tommy’s on a fantastic Senior Brand & Content Manager role. This position offers a unique opportunity to shape and elevate the organisation’s brand presence through innovative content strategies and compelling storytelling that make a meaningful difference. This role will be a central point of integration across brand, content, social and campaigns – managing the content team to deliver high-quality, integrated marketing that grows reach and favourability, deepens engagement and ultimately helps more families bring their babies home.
Key Responsibilities
- Act as brand guardian, ensuring consistent and effective application of Tommy’s brand across all activity
- Deliver integrated, multi-channel brand and marketing campaigns that drive awareness, engagement and impact
- Act as the link between strategy and delivery, ensuring brand, content, social and campaign activity is aligned and effective across all channels
- Lead and develop content, social and creative design teams to deliver high-performing, audience-first, channel-specific work
- Monitor and analyse content performance, adjusting strategies to maximise impact and reach.
- Stay informed on industry trends and best practices to drive continuous improvement in brand communication
- Foster an inclusive environment where diverse voices and perspectives are valued and integrated into content plans
Person Specification
- Proven experience leading integrated, multi-channel brand marketing campaigns from planning to delivery
- Strong background in brand and/or content led marketing
- Experience managing and developing high-performing teams
- Proficiency in planning and delivering content across digital channels, particularly social and web
- Expertise using insight, data and performance metrics to inform decision and optimise activity
- Exceptional communication and collaboration skills, demonstrating a team-focused approach.
What’s on Offer
- Salary: £48,000-£52,000
- Permanent
- Hybrid, 2 days/week in London
Commitment to Diversity
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.
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