Interim Head of Marketing

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Head of Marketing (Interim) – Leading High Street Retailer | London

We’re looking for a highly experienced, commercially driven Head of Marketing (Director-level) to transform marketing into a faster, sharper, product-led engine—one that drives store performance, strengthens the brand and accelerates online growth.

This is a very senior, high-impact leadership role, operating at Director level, with full ownership of the end-to-end marketing agenda. From Own Brand storytelling and supplier-funded campaigns to brand, press, influencer activity and every customer touchpoint—you’ll set the pace, raise the bar and deliver measurable results.

The Opportunity

  • Freelance (initial 9 months)
  • Start ASAP
  • London-based, 4-5 days per week in the office
  • Managing a team of ~20
  • Highly competitive salary and generous package

You’ll lead the shift to a product-first, store-first marketing model. You’ll bring cohesion to the brand, clarity to both marketing and commercial impact at pace.

What You’ll Be Doing

  • Own the marketing strategy end-to-end, aligning tightly with trading priorities and the commercial calendar
  • Build a product-led approach, with a strong focus on Own Brand development and storytelling
  • Create powerful supplier partnerships, delivering cohesive, funded campaigns that replace fragmented activity
  • Put stores at the heart of marketing, elevating windows, POS, in-store theatre and events to drive footfall and conversion
  • Ensure digital supports store performance, creating a seamless, reinforcing customer journey
  • Collaborate cross-functionally with Buying, Merchandising and Operations to deliver impactful campaigns

What We’re Looking For

  • A senior marketing leader operating at Director level, with strong product marketing instincts and a commercial mindset
  • MUST HAVE: Proven High Street retail experience – candidates without this will not be considered
  • Proven experience in Own Brand and supplier-led marketing within retail
  • Deep understanding of store-based retail and how marketing drives physical performance
  • Comfortable working at pace—decisive, resilient and hands-on
  • A natural leader who can influence, challenge and inspire at all levels, including senior stakeholders
  • Highly analytical, detail-oriented and focused on ROI and performance metrics
  • Strong communicator with excellent presentation and stakeholder management skills

#J-18808-Ljbffr”, “datePosted”: “2026-05-12”, “hiringOrganization”: { “@type”: “Organization”, “name”: “Stopgap – Marketing, Digital & Creative Recruitment”, “sameAs”: “https://uk.whatjobs.com/pub_api__cpl__429296203__4861?utm_campaign=publisher&utm_medium=api&utm_source=4861&geoID=33” }, “jobLocation”: { “@type”: “Place”, “address”: { “@type”: “PostalAddress”, “addressLocality”: “London” } } }
Company: Stopgap – Marketing, Digital & Creative Recruitment
Apply for the Interim Head of Marketing
Location: London
Job Description:

Head of Marketing (Interim) – Leading High Street Retailer | London

We’re looking for a highly experienced, commercially driven Head of Marketing (Director-level) to transform marketing into a faster, sharper, product-led engine—one that drives store performance, strengthens the brand and accelerates online growth.

This is a very senior, high-impact leadership role, operating at Director level, with full ownership of the end-to-end marketing agenda. From Own Brand storytelling and supplier-funded campaigns to brand, press, influencer activity and every customer touchpoint—you’ll set the pace, raise the bar and deliver measurable results.

The Opportunity

  • Freelance (initial 9 months)
  • Start ASAP
  • London-based, 4-5 days per week in the office
  • Managing a team of ~20
  • Highly competitive salary and generous package

You’ll lead the shift to a product-first, store-first marketing model. You’ll bring cohesion to the brand, clarity to both marketing and commercial impact at pace.

What You’ll Be Doing

  • Own the marketing strategy end-to-end, aligning tightly with trading priorities and the commercial calendar
  • Build a product-led approach, with a strong focus on Own Brand development and storytelling
  • Create powerful supplier partnerships, delivering cohesive, funded campaigns that replace fragmented activity
  • Put stores at the heart of marketing, elevating windows, POS, in-store theatre and events to drive footfall and conversion
  • Ensure digital supports store performance, creating a seamless, reinforcing customer journey
  • Collaborate cross-functionally with Buying, Merchandising and Operations to deliver impactful campaigns

What We’re Looking For

  • A senior marketing leader operating at Director level, with strong product marketing instincts and a commercial mindset
  • MUST HAVE: Proven High Street retail experience – candidates without this will not be considered
  • Proven experience in Own Brand and supplier-led marketing within retail
  • Deep understanding of store-based retail and how marketing drives physical performance
  • Comfortable working at pace—decisive, resilient and hands-on
  • A natural leader who can influence, challenge and inspire at all levels, including senior stakeholders
  • Highly analytical, detail-oriented and focused on ROI and performance metrics
  • Strong communicator with excellent presentation and stakeholder management skills

#J-18808-Ljbffr…

Posted: May 12th, 2026