Senior Marketing Executive (Content)

VANRATH are delighted to be supporting a well-established manufacturing and interiors business based in Toome in the appointment of a Senior Content Marketer. This is a fantastic opportunity for a creative and digitally minded marketer to take ownership of content delivery across a diverse mix of B2B and B2C brands.

Reporting into the Group Marketing Manager, you will play a key role in shaping and executing the content approach, ensuring consistent, engaging, and performance-led output across multiple channels.

Working Hours

Full-time position
Monday to Friday
Standard office hours with flexibility required for travel and on-site content capture

The Role

* Take responsibility for planning and coordinating content across multiple platforms, ensuring alignment with wider marketing activity
* Produce and deliver a range of content including written copy, photography, and video for both digital and offline use
* Lead on the creation and editing of video content, from initial capture through to final production and publishing
* Attend sites across the UK and Ireland to gather real-life content, including imagery, interviews, and project-based storytelling
* Manage scheduling and publishing across social channels such as Instagram, Facebook, LinkedIn, TikTok, Pinterest, YouTube, and Houzz
* Work closely with internal teams and external partners to develop authentic case studies and customer stories
* Support the development of SEO-focused content and contribute to wider campaign planning
* Review and assess content performance using analytics, adapting approach based on insights and engagement
* Contribute to wider marketing activity including brand campaigns, internal communications, and sales support materials
* Maintain awareness of emerging content trends and digital best practice to continuously improve output

The Person

* At least 3 years' experience in a content marketing or content creation role covering both digital and traditional channels
* Qualification in Marketing or a related discipline (degree or postgraduate level)
* Strong ability to write engaging copy and tell compelling brand stories across different audiences
* Confident in producing and editing both video and photography content
* Experience using content creation tools such as Canva, Adobe Suite, or similar platforms
* Strong understanding of major social media platforms and how content performs across them
* Ability to manage multiple deadlines and prioritise workload effectively
* Comfortable working with analytics and using data to inform content decisions
* Strong communication skills with the ability to work collaboratively across teams and stakeholders
* Full UK driving licence with willingness to travel across the UK and Ireland

Desirable Criteria

* Experience working across both B2B and B2C environments
* Background in interiors, manufacturing, construction, or home improvement sectors would be advantageous

Skills:
Marketing Executive Content Creation Video SEO Socials Copywriting Marketing

Benefits:
full benefits package

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