The Opportunity
Midlands | Drinks | On Trade Growth | Field Based
This is not a desk job. This is for someone who wants to be out in the market — in pubs, bars, depots and at festivals — building relationships and driving real growth.
You will join a high‑growth UK drinks manufacturer with real scale, strong heritage and big ambition for its own brands. The business already produces at volume — the focus now is turning that into stronger distribution and market share.
This role gives you real ownership of a region and the freedom to make an impact quickly.
The Role
A field‑led role focused on developing on‑trade and wholesale accounts, using festivals as a commercial lever.
You will:
- Build and grow accounts across On Trade, wholesalers (e.g. LWC), free trade and convenience
- Use festivals and events to engage customers, host key accounts and drive local sales
- Be on the ground at events ensuring execution is right and POS is on point
- Spend most of your time in territory opening doors and strengthening relationships
- Turn activity into listings, rate of sale and distribution growth
Why This Role
- Proper autonomy – manage your territory like your own business
- Immediate impact – use your network to open doors and win business
- Commercial focus – events are there to drive sales, not just awareness
- Growth opportunity – join at a point where the brands are scaling fast
What Matters
- Proven experience in On Trade and route to market
- Strong existing contacts across wholesalers and free trade
- Comfortable working autonomously in a field‑based role
- Commercially focused — understands how activity converts into sales