Head of Marketing

We’re looking for a Head of Marketing based in London. You’ll own and execute the B2B brand marketing strategy that fuels revenue growth across the business. You’ll working closely with senior stake-holders and you’ll drive purpose-driven marketing.

Responsibilities:

• Supporting high performing verticals and assist with the global marketing strategy
• Implement marketing programmes on behalf of sales and provide guidance to representatives on executing programme elements independently
• Co-ordinate with marketing team members to project manage and deliver high quality marketing initiatives, with effective ROI reporting
• Partner with senior stake-holders and to ensure consistency and ensure a global brand presence
• Assist with the design of marketing strategy that unites brand, performance, SEO, AI-driven optimisation, and off-line campaigns – driving brand awareness
• Lead and coach, a small high-performing team
• Deliver a strategic events programme – including flagship events, webinars, sector activations, and speaker opportunities – to expand reach and deepen engagement
• Oversee the global and regional marketing execution of on and off line initiatives
• Establish standardised campaign frameworks and processes to enable repeatable, high-impact campaign delivery at scale
• Identify internal and external resources for strategic account marketing execution
• Track ROI and implement improvements

Requirements:

• 10+ years B2B financial services experience ideally in a traditional marketing environment
• Ideally a background in investment banking, consultancy and/or private equity
• Demonstrated success influencing at C-suite or executive leadership level, driving strategic alignment and contributing to enterprise decision-making
• Proven track record of building and executing marketing strategies that directly support commercial growth, brand elevation, and market expansion
• Ability to work independently and collaboratively with global teams
• Familiarity with branding fundamentals and proficiency in digital and traditional marketing channels
• Strong communication, collaboration, and problem-solving skills

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