Director of Sales

Overview

Hilton Leeds City is a city‑center hotel positioned near Leeds Train Station, financial district, premium shopping, and Granary Wharf. The property serves corporate and leisure guests with stylish rooms and public spaces, an in‑house restaurant serving contemporary British and international cuisine, and a bar for meetings or leisure.

Rewards & Benefits

• Annual salary starting at £48,000 (based on experience) plus bonus
• Free and healthy meals when on duty
• Personal development programmes to support career growth
• Corporate Responsibility programmes
• Team Member Travel Program: discounted hotel nights and 50% off F&B (subject to outlets)
• Team Member Referral Program
• High street discounts (Perks at Work)
• Holiday: 28 days including bank holidays (increasing to up to 33)
• Guest Experience Day: 1 night stay with dinner and breakfast after probation

Position Summary

Role involves leading hotel sales strategy and managing relationships with on‑property and above‑property sales teams, driving sales across market segments, and maximizing opportunities in Meetings, Conference & Events.

Responsibilities

• Take responsibility for activation of the hotel sales strategy
• Manage relationships between on‑property sales and Hilton Worldwide sales and above‑property support
• Manage all market segments through B2B relationships
• Own and execute the Sales plan including customer facing activities
• Position the hotel with key company and agency partners across all segments
• Identify opportunities across market segments, focusing on Meetings, Conference & Events
• Retain customers with repeat event and multi‑year deals
• Maintain existing client base while growing market share
• Drive conversion of direct inquiries and identify new business opportunities
• Coordinate prospecting and team engagement during Global Weeks of Sales & Engagement
• Review segments to identify unexploited opportunities
• Identify opportunities with Travel Management Companies and network development
• Audit business mix to ensure the right segments for exceptional results
• Offer cross‑sell opportunities to new and existing customers
• Attend sales initiatives, customer appointments and tradeshows as required

Planning & Organizing

• Compile and deliver the hotel sales plan and related activities for targeted segments
• Track production of targeted accounts and new opportunities
• Manage retention and acquisition of accounts
• Implement short‑ and long‑term sales plans
• Utilize tools to track customer interactions and inquiries
• Seek new ways to source business
• Support annual sales incentive programs and team goals
• Communicate key information to stakeholders and team
• Support hotel teams in converting key opportunities

Directing Activities

• Develop strong relationships with internal and external stakeholders
• Represent Hilton Worldwide to a high standard
• Evaluate sales resources and drive strategy and market share
• Ensure sales incentive plan is embedded and relevant
• Drive research, client engagement, and group generation activities as per strategy

People Activities

• Recruitment, induction, training and development of sales staff
• Create succession plans for sales roles
• Coach and mentor; participate in joint calls and reviews
• Develop and progress team members; ensure team training to sell
• Set clear goals and conduct performance reviews
• Address performance issues in a supportive and timely manner
• Provide training aligned with Hilton global programs

Qualifications

• Excellent communication: presentations, written and public speaking
• Ability to lead cross‑functional collaboration
• Analytical skills to assess financial data for strategic decisions
• High ethical standards and discretion with sensitive information
• Initiative to identify and implement actions to achieve goals
• Understanding of client business, market environment, and distribution channels
• Strong knowledge of local and UK market and industry
• Ability to propose segmentation and targeted proposals and manage profitability
• Team player with leadership by example
• Budget development and management skills
• Ability to work independently and manage others
• Problem‑solving and mentoring abilities
• Bachelor degree or equivalent, or relevant experience
• Experience in roles with people management; experience in multicultural or international settings
• Fluency in English

Preferred

• Significant hospitality industry sales experience

Location: Hilton Leeds City Hotel • Schedule: Full‑time • Brand: Hilton Hotels & Resorts

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