Exeltis is part of the Insud Pharma Group of biopharmaceutical organisations, with over 40 years of experience and operations in more than 50 countries. Exeltis UK was established in 2022 to bring Exeltis products to the UK market, our product portfolio spans menopause, pregnancy, sexual health and CNS, with a healthy pipeline and we are committed to finding clinical solutions to meet the unmet needs for women across key stages of their sexual and reproductive lives. This is an exciting phase in which to join Exeltis to realise their ambitions to become leaders in Women’s Health medicine and contribute to the strategy and culture that will lead to this success.
Join our UK marketing team as Senior Brand Manager, leading the strategy and execution of integrated, omnichannel brand initiatives. This role is ideal for a commercially minded marketer who thrives in a fast‑paced environment, partners closely with sales and cross‑functional teams, and drives brand growth through insight‑led strategy, high quality execution, and strong governance.
Key Responsibilities
Brand Strategy & Planning
- Developing and executing brand strategies aligned with business objectives for the women’s health portfolio
- Owning the annual brand plan, including positioning, messaging, and budget management
- Analysing market trends, customer insights, and competitive dynamics to identify growth opportunities
Marketing Execution
- Leading the development and execution of integrated brand campaigns, leveraging a mix of traditional, digital, educational, and patient focused marketing approaches
- Owning the creation and delivery of high quality promotional and non‑promotional marketing materials, including detail aids, digital assets, educational materials, congress materials, and patient support resources
- Drive omnichannel marketing strategies across field force, digital, medical education, and patient support programs
- Initiating and managing healthcare professional and patient market research to generate insights into customer needs, behaviours, and decision making
Cross Functional Collaboration
- Managing the end to end approval of local promotional and non‑promotional materials through medical, legal, and regulatory review processes, ensuring full compliance with the ABPI Code of Practice
- Working closely with sales team to ensure strong understanding of brand strategy and effective in field implementation
- Coordinating with agencies, vendors, and internal stakeholders to deliver high quality outputs on time
- Collaborating closely with global marketing colleagues to share best practices across markets
Performance Management
- Tracking brand performance using KPIs, market research, and sales data
- Monitoring ROI of marketing activities and optimise plans based on performance insights
- Preparing and presenting brand performance reviews to senior leadership
Compliance & Governance
- Ensuring all marketing activities comply with the ABPI Code of Practice, company policies, and regulatory & ethical standards
Requirements for the Role
- Extensive commercial business experience within the pharmaceutical industry
- Strong experience in a Brand Manager or Senior Brand Manager role leading the brand strategy process, demonstrating commercial acumen
- Prior experience in women’s health is desirable
- Understanding of the ABPI code and UK governance environment
- Strong strategic thinking and brand leadership capabilities
- Deep knowledge of the UK Health system
- Omnichannel marketing experience, using data to guide effective and impactful omnichannel campaigns
- Excellent analytical, communication, and presentation skills
- Must be a strong collaborator, team player and individual contributor
- High level of ownership, agility, and results orientation
Company Benefits
- Annual performance bonus
- Pension contributions
- Private medical insurance
- Income protection & life assurance
- 25 days’ annual leave, plus 3 additional days between Christmas and New Year
How to Apply
Please email your CV to: stephen@pccjobs.uk
EXE-E/INP-CORP-2585-v1; January 2026
#J-18808-Ljbffr