Director Of Impulse & Foodservice

Company: HR Services and Solutions
Apply for the Director Of Impulse & Foodservice
Location: Wednesbury
Job Description:

Role – Director of Impulse & Foodservice – £Competitive

  • PERMANENT ROLE
  • GROWING BUSINESS
  • FLEXIBLE LOCATION

Our client is a leader in their field and have an exceptional opportunity for somebody looking to join the SLT and shape the Impulse and Convenience Channel. If you have great people skills and a passion for delivery in a fast paced FMCG environment then read on.

Duties and Responsibilities (Overview)

  • Build a clear, bold plan to grow distribution and rate of sale
  • Win with key customers—wholesalers, forecourts, QSRs, and beyond
  • Open up new routes to market and unlock untapped channels
  • Make smart, commercial calls on pricing, promotions, and investment
  • Partner with marketing to create standout activation in-market
  • Lead and develop a team that can execute at pace
  • Bring a strong external perspective into the SLT

Skills and Experience

  • Someone who knows how to win in Impulse / OOH—not just manage it
  • A commercial leader who owns numbers and delivers them
  • Strong operator and strategist—you can think big and execute fast
  • Credible at senior customer level and confident in the Boardroom
  • Experience in FMCG (beverages a plus, not a must)
  • High energy, low ego, gets things done

If you feel you have the skills and experience, please upload your CV in the first instance.

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Posted: May 20th, 2026