We’re excited to be recruiting for a Trade Development Manager. In this role, you will be responsible for the execution and delivery of the machine and new member plan for Nespresso UK & ROI across our Trade stores, focused on the North West and Scotland regions. You will play a key role in elevating brand awareness and driving business performance by building strong local store relationships. You will enable teams to optimise distribution, create memorable in-store experiences, and ensure Nespresso leads the category both in execution and brand desirability.
Responsibilities
- Managing and developing the trade plan, using performance data, insights, and trends to optimise distribution strategies.
- Empowering trade partners and demonstration teams to act as true brand ambassadors.
- Ensuring the teams are delivering against agreed sales targets and KPIs.
- Building strong internal and external networks to enhance and grow the trade channel.
- Ensuring premium in-store brand positioning, promotions, and commercial execution, maintaining consistency across all locations.
- Developing local joint business plans, agreeing targets and initiatives, and managing retailer relationships.
- Ensuring the right machine range and stock levels are available in-store by effectively managing POS relationships.
- Maintaining operational excellence through regular store visits, reviews, and constructive feedback.
- Supporting and contributing to the sustainability strategy.
Qualifications
- Customer‑facing experience within a consumer goods sales or field sales environment.
- Strong commercial acumen and the ability to influence stakeholders at all levels.
- Experience building and developing strong business relationships.
- Solid understanding of field sales responsibilities, including demonstration programmes.
- Knowledge of national retail chains; experience with household appliance distributors is advantageous.
- Understanding of trade sales and the ability to navigate this environment effectively.
- Appreciation for premium brands and ability to coach others on brand storytelling.
- Confidence interpreting sales data and translating insights into compelling selling stories.
- Experience implementing merchandising concepts in-store.
- Full UK Driving License required.
We strongly encourage applications from individuals of all gender identities, ethnic backgrounds, those with disabilities, parents, carers and members of the LGBT+ community. Please let us know if we can provide accommodations to ensure your full participation in the application process.
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