Account Director

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Account Director (Formula 1)

Global Sports Agency

London (Hybrid)


We’re seeking a global hospitality expert with extensive experience in Formula 1 and motorsport brand experiences. This opportunity is with the world’s leading Sports & Entertainment agency, partnering with some of the biggest global brands in the motorsport industry.


Key Responsibilities

  • Lead trackside hospitality programmes and brand activations for a major motorsport client, with full ownership of end-to-end product supply, logistics, and service delivery across the F1 season.
  • Act as a trusted F1 hospitality specialist, guiding clients through rights-holder requirements and restrictions while identifying innovative, high-impact activation opportunities within the sport.
  • Lead, manage, and develop a high-performing team, including an Account Manager and Senior Account Manager, ensuring exceptional client service delivery at every stage.
  • Confidently take client briefs, develop and present creative solutions, and engage effectively with prospective clients and stakeholders.


Qualifications & Experience

  • 6–8 years’ experience in guest experience and premium hospitality programme delivery.
  • Proven Formula 1 experience is essential.
  • Demonstrated success in growing and developing client accounts.
  • Strong understanding of F1 sponsorship landscapes, rights, and activation opportunities.
  • Experience working with drinks brands — particularly alcohol — including product supply, logistics, and on-site service delivery, is highly advantageous.


Please apply with updated CV and I'll be in touch. Thanks!

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Company: SERV Recruitment
Apply for the Account Director
Location: London
Job Description:

Account Director (Formula 1)

Global Sports Agency

London (Hybrid)

We’re seeking a global hospitality expert with extensive experience in Formula 1 and motorsport brand experiences. This opportunity is with the world’s leading Sports & Entertainment agency, partnering with some of the biggest global brands in the motorsport industry.

Key Responsibilities

  • Lead trackside hospitality programmes and brand activations for a major motorsport client, with full ownership of end-to-end product supply, logistics, and service delivery across the F1 season.
  • Act as a trusted F1 hospitality specialist, guiding clients through rights-holder requirements and restrictions while identifying innovative, high-impact activation opportunities within the sport.
  • Lead, manage, and develop a high-performing team, including an Account Manager and Senior Account Manager, ensuring exceptional client service delivery at every stage.
  • Confidently take client briefs, develop and present creative solutions, and engage effectively with prospective clients and stakeholders.

Qualifications & Experience

  • 6–8 years’ experience in guest experience and premium hospitality programme delivery.
  • Proven Formula 1 experience is essential.
  • Demonstrated success in growing and developing client accounts.
  • Strong understanding of F1 sponsorship landscapes, rights, and activation opportunities.
  • Experience working with drinks brands — particularly alcohol — including product supply, logistics, and on-site service delivery, is highly advantageous.

Please apply with updated CV and I’ll be in touch. Thanks!

Posted: May 20th, 2026