We’re hiring a Senior Marketing Lead (London-based) to build the best lead generation engine in the staffing industry. This is not a brand role. This is not a corporate marketing seat. You will not be tweaking SEO, polishing brand guidelines, or A/B testing button colors on a homepage.
You’ll own every lever that puts qualified leads into our sales team’s hands. Campaigns, channels, copy, automation, lists, event coordination, and the data that proves what’s working. You’ll have the autonomy to test aggressively, kill what doesn’t work, and double down on what does. Within 6 months, you should be running a multi‑channel lead gen engine that consistently feeds our pipeline with sales-qualified leads every month.
We’re a small, fast-moving team. You’ll have ownership from day one, direct access to the CEO, and zero layers between your ideas and execution. If you’ve been waiting for a seat where output matters more than process, this is it.
What you’ll do
- Build and launch multi-channel campaigns across content, social, paid, outbound, and ABM
- Develop prospect lists and audience segments tightly aligned to our ICP
- Write copy that converts: nurture sequences, and social
- Stand up and run our marketing automation stack (HubSpot is core; Clay and LinkedIn play heavy supporting roles)
- Support event planning and coordination
- Report weekly on MQLs, SQLs, conversion rates, and pipeline contribution
- Test new channels and tactics relentlessly. Cut what’s not working. Scale what is.
- Partner directly with the CEO and sales team to align lead gen output with revenue targets
What we’re looking for
This role is built for an operator, not a strategist who outsources execution. You should be excited to write the email, build the workflow, pull the report, and ship the campaign yourself.
Required
- 3‑7+ years of B2B marketing experience with a clear track record of lead generation results you personally built and shipped
- End‑to‑end campaign ownership. You’ve planned, launched, measured, and iterated yourself, not just executed pieces handed to you
- Multi‑channel fluency across: outbound, paid, content, social, events
- Hands‑on marketing automation experience. You’ve built workflows, segmented audiences, and run nurture sequences in HubSpot (strongly preferred)
- Lead generation results you can defend with numbers. MQLs generated, pipeline influenced, conversion rates, channel performance
- Comfort with sales‑adjacent tools like Clay, Apollo, HubSpot, etc.
- Analytical fluency. You live in CRM reporting, and you make decisions based on what the data shows, not what feels right
This role is not for you if
- You prefer brand strategy over pipeline output
- You need a big team or an established playbook to do your best work
- You’re more comfortable optimizing existing campaigns than building from zero
- You see marketing as a support function rather than a revenue driver
Nice to have
- Experience with tools like Clay, Apollo, HubSpot
- Familiarity with AI tools.
- Experience marketing to staffing, recruiting, consulting, or professional services audiences
- Background marketing to SMB or tech‑enabled services buyers
Compensation
Performance bonus and commission structure.
AI statement
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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