Digital Director

Job Summary

PHD EMEA is seeking an experienced Digital Director to work within the central client team for a major global automotive brand. This role is ideal for someone who has excelled within Paid Search and Social in an agency environment and is ready to transition into a more consultative, strategy‑led role with global impact.

This role is heavy on client contact, making it ideal for strong communicators with a genuine interest in how businesses work, as your opinion will be taken very seriously.

Responsibilities

• Creating an innovative and data‑driven roadmap for both Paid Search & Social for this leading auto client’s central Digital team.
• Client Leadership, including leading senior client discussions and providing strategic direction in both face‑to‑face and remote settings.
• Managing relationships with key partners like Google, Meta and Pinterest, with the scale of the client allowing a direct impact on product development and creating customised solutions for the client.
• Driving a global impact on the client’s business and ability to generate revenue, especially as the industry begins to explore eCommerce.
• Maintaining a strong understanding of media tech stacks and various 3rd‑party tools and platforms.
• Keeping up to date with the latest product innovations from key media partners which will impact the after‑sales segment of the automotive category.
• Being part of a Digital team based in London working on this client, packed full of other smart, nice people, working across other areas of this leading automotive company.

Qualifications

• Strong experience in both Paid Search & Social in a digital agency setting.
• Strong foundation in PPC and Paid Social platform management, with the ability to translate technical capability into strategic direction.
• Priority will be given to those with global business experience, understanding the nuances in terms of cultural differences, varying digital landscapes and scalability within global teams.
• Be a proactive self‑starter, clear communicator and strong presenter.
• Have an adaptive style in being able to communicate often technical ideas in simple terms to people less familiar with the topic.
• Have strong organisational skills, being able to manage multiple projects at once autonomously.
• Ability to manage the challenges of various clients and market interests in a culturally sensitive manner.
• Previous automotive experience is desirable but not required.
• Previous programmatic advertising experience is desirable but not required.

Language Skills

• Required: English
• Highly desirable: German
• Desirable: Other Western European languages

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