BD & Marketing Manager (Alternative Legal Services)

BD & Marketing Manager role in an international law firm. Focusing on their alternative legal services offering. Various UK locations. Competitive salary. Locations: London, Birmingham, Leeds, Manchester, Edinburgh, Glasgow. Hybrid working: 3 days in the office a week. This international law firm is heading in a new strategic direction, under new leadership, and it’s a great time to join! They are looking for someone to spearhead their business development and marketing for their alternative legal services. This includes Managed Legal Services, Consulting, Flexible Services, and other offerings. The role will work closely with the BD Director and the Head of Growth for ALS, on driving the market position for the group, with a particular focus on marketing campaigns and lead generation. Key duties include: Driving thought leadership, content marketing and campaigns; Ensuring internal knowledge sharing and cross selling of services; Developing an annual events strategy for the group and managing sponsorship opportunities; Working with the social media, digital and PR teams on the strategy for the ALS group; Maintaining collateral and credentials for the group; The role will suit a marketing or BD professional with exposure to working with an ALS. Experience of managing multichannel marketing campaigns is essential.41bf1e1f-b16b-4260-a40a-17c77a06fd15…