Marketing Analyst

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Job Title: Marketing Analyst

Location: London (Hybrid: 3 days office / 2 days remote)

Remuneration: £48.08/hour

Contract Details: Maternity cover until April 2027

Responsibilities:

• Partner with marketing teams to tackle business challenges and shape analytical strategies.
• Translate marketing questions (e.g., “who should we target?”) into actionable research plans.
• Analyse data from various sources (internal, research studies, third-party) to generate insights.
• Lead quantitative and qualitative analysis, collaborating with external research partners.
• Identify trends, gaps, and opportunities in audience behavior (e.g., creator engagement trends).
• Develop insight-driven recommendations to enhance campaign effectiveness.
• Measure and evaluate campaign impact and success metrics.
• Create clear, compelling presentations to communicate findings to stakeholders.
• Guide stakeholders on best practices and elevate strategic thinking.
• Support broader market analysis and business case development.

What we’re looking for:

• Experience in marketing analytics or insights roles.
• Strong B2C marketing knowledge — able to engage credibly with marketers.
• Experience with multiple data sources (internal, research, qualitative & quantitative).
• Ability to translate data into insightful business recommendations.
• Strong stakeholder management and communication skills.
• Proficient in presenting insights through clear storytelling and decks.
• Strategic mindset — capable of structuring ambiguous problems into analysis.
• Working knowledge of SQL.
• Experience querying and analysing large datasets (e.g., PLX, Colab).
• Strong Excel/Google Sheets skills (trend analysis, pivots, modeling).
• Understanding of marketing measurement methodologies (e.g., campaign impact, experimentation).
• Experience managing or commissioning qualitative and quantitative market research.
• Background in large B2C marketing environments.
• Familiarity with online video/creator ecosystems.
• Experience in tech or digital platforms.

Why this role?

Work on high-profile marketing across EMEA

Influence real campaigns and strategic decisions

Exposure to large-scale B2C marketing and global teams

Strong blend of analytics, strategy, and marketing impact

Ready to take your marketing analysis career to the next level? Apply now! “, “datePosted”: “2026-05-23”, “hiringOrganization”: { “@type”: “Organization”, “name”: “Adecco”, “sameAs”: “https://uk.whatjobs.com/pub_api__cpl__439516921__4861?utm_campaign=publisher&utm_medium=api&utm_source=4861&geoID=4” }, “jobLocation”: { “@type”: “Place”, “address”: { “@type”: “PostalAddress”, “addressLocality”: “London” } } }