Regional Sales Manager

Company: Insignis Talent
Apply for the Regional Sales Manager
Location: York
Job Description:

Type: Full-time, Permanent

Region: Northeast (Sheffield – Leeds – York – Middlesborough – Newcastle)

Salary: £60,000 per annum + commission

Due to continued company growth, we are seeking a Regional Sales Manager to develop and expand our sales opportunities across the Northeast of England. This will be a combination of new and existing business, delivering bespoke solutions to our customers across commercial sectors.

Roles and responsibilities

  • Developing existing customers – Grow accounts already interacting with us and use account planning as a way of understanding where any gaps are and what actions can be taken to further develop the user experience.
  • Prospecting new business – Establish, develop, and maintain positive business and customer relationships – Increase market share with new Mechanical consultants and M+E Contractors, within their regional area.
  • Stakeholder collaboration – Take ownership and involve the company personnel, including support, service, sales, and management resources, to meet account performance objectives and customer’s expectations.
  • Customer excellence – Provide the highest level of service with customer needs coming first at all stages of their journey with a clear understanding of their requirements and how we can overcome their challenges.
  • Customer Journey – Offer a personalised and problem-free customer journey which provides excellence at every point of their experience, so their expectations are always exceeded. Here, the relevant technical and commercial information is always captured accurately, and a proactive approach is always taken once the customer has received their quotation to further satisfy their needs.
  • Negotiation and objection handling – Gaining customer commitment by handling any objections and overcoming any issues, so that they choose to place the order with us over our competitors.
  • Repeat business – Drive repeat business and customer retention to create long-lasting profitable relationships.
  • Sales key performance indicators – Agreed number of visits per week to customer base. Maintain and grow sales pipeline. Achieve Sales Revenue Targets. Develop & Maintain Customer relationships. Utilise CRM as a Sales Tool.
  • Market and competitor knowledge – Develop an understanding of the market within the geographic area and act provide a regional account plan once a quarter to the Head of Sales.
  • Technical Expertise – Enhance technical understanding through building experience and knowledge of our solutions and HVAC industry, becoming an expert in ventilation to support customer demands.

Person Specification

  • Proven experience in technical sales working with both new and existing business
  • Strong competency and experience in HVAC sales, preferably in commercial sectors
  • Ability in account planning and pipeline management
  • Strong commercial awareness and ability to undertake competitor analysis
  • Located in NE England, able to travel across the region regularly

The Company

This UK-based manufacturer specialises in ventilation and air movement solutions for commercial buildings. The company designs and supplies a broad range of HVAC products including air handling units, heat recovery systems, supply and extract units, fan coils, packaged ventilation systems, and associated controls.

Posted: May 24th, 2026