Walker and Sloan are proud to be working with a well known Performance and Branding marketing agency in London as they are keen to bring on board a Senior Paid Media Manager to the team on a full time basis.
Salary: Up to £65k
Location: London/ Hybrid 3 days in HQ
The Role
As a Senior Paid Media Manager you’ll own and shape paid media strategy across a mix of ecommerce and lead-gen clients, working closely with client teams to turn performance insight into clear, confident recommendations.
You’ll be trusted to lead campaigns end-to-end, bring a strong point of view, and help raise the standard of paid media delivery across the agency, while also having space to influence how the service evolves. If you enjoy combining hands‑on expertise with strategic thinking, and want to be part of a collaborative team that values quality, curiosity and commercial impact, this role offers real scope to grow.
Responsibilities and Accountabilities
- Build and forecast paid media strategies against the client’s KPIs, leading day‑to‑day delivery of high‑quality work within budget for each client.
- Evaluate and improve paid media performance across clients, proactively making recommendations and adjusting approaches to deliver high performance.
- Work with Client Managers and Client Directors to ensure accounts meet the commercial strategy, with clear performance targets and budget prioritisation to deliver the required ROI.
- Report on paid media activity and contribute to quarterly client QBRs to demonstrate value and optimise activity.
- Partner with data and content teams to ensure landing pages are effectively optimised for conversion.
- Pitch and win work with existing and new clients: identify opportunities, build relationships in chemistry meetings, write proposals and pitch decks, and advocate for the paid media service line internally and to the wider industry.
- Maintain up‑to‑date awareness of emerging tools, technologies and legislation impacting the future of paid media.
- Support less experienced members of the team to develop their skills.
Success Indicators
- Bring new insights, ideas and a fresh perspective on paid media to the agency, inspiring and exciting those outside the team about the value of paid media within the clients’ marketing mix.
- Design and deliver paid media campaigns that outperform expectations and engage clients with the possibilities of investment in paid media.
- Build a strong reputation internally, being called upon for expertise and involved in efforts to win new work and grow the impact of the team.
- Earn respect from clients who seek and listen to your perspective to inform their marketing strategies.
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