Data Activation Strategist (Paid Media, First-Party Data, and AI) £100k

An established and fast-growing digital agency/ consultancy is seeking a Data Activation Strategist to join its expanding team.

This is a strategic, client-facing position focused on partnering with enterprise-level organisations to drive measurable growth through advanced paid media strategies, first-party data utilisation, and AI-powered activation frameworks.

• Data storytelling: Ability to translate complex and diverse data sets into clear strategic recommendations, shaping business decisions and forward-looking marketing roadmaps.
• Data & AI capability: Strong understanding of first-party data strategy for audience activation, with practical knowledge of how AI and machine learning enhance bidding, targeting, and performance optimisation.
• Google Marketing Platform proficiency: Extensive hands-on experience across DV360, SA360, GA4, and Google Tag Manager etc.

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